Digital Designer (B2B / Industry)
Role Overview
Create digital, motion, and interactive creative for industry and dealer audiences, emphasizing user experience, functionality, and brand consistency.
Partner with marketing, product, sales, content, email, and web teams on campaigns, sales enablement, event branding, landing pages, and email templates.
The Senior Motion Designer will mentor the role holder on video, motion, and brand campaign work.
Key Skills for This Role
Full Job Posting
Role overview
Create digital, motion, and interactive creative for industry and dealer audiences, emphasizing user experience, functionality, and brand consistency.
Partner with marketing, product, sales, content, email, and web teams on campaigns, sales enablement, event branding, landing pages, and email templates.
The Senior Motion Designer will mentor the role holder on video, motion, and brand campaign work.
What you will do
- Design dealer acquisition and retention campaigns, sales enablement materials, and product marketing assets.
- Create presentations, one-pagers, media kits, pitch decks, and event branding.
- Build and maintain B2B templates, design systems, and brand-aligned visual standards.
- Support social and video content with editing, 2D animation, motion graphics, cutdowns, and GIFs.
- Support B2B brand campaign rollouts with the Senior Motion Designer.
- Design landing pages, websites, and presentations, converting wireframes into production-ready mockups.
- Create B2B email templates and dealer and industry email campaigns.
- Support A/B testing and use performance data to develop best practices.
- Maintain brand consistency and WCAG accessibility; QA final outputs and source files.
- Keep current with design tools, AI-assisted workflows, and emerging formats.
- Collaborate across marketing, product, sales, content, email, web, and technology teams.
- Manage priorities and deadlines using production calendars.
What we are looking for
- At least 3 years of experience in graphic design, digital design, or online advertising.
- Strong design and typography skills; comfortable giving and receiving feedback.
- Proficiency in Figma and Adobe Creative Suite, including Premiere Pro and After Effects.
- Video editing and motion graphics skills for social-first and long-form content.
- Strong B2B marketing understanding and ability to make complex concepts clear and engaging.
- Ability to create mobile-, tablet-, and desktop-friendly assets.
- Intermediate knowledge of HTML, CSS, WordPress, and Drupal.
- Experience with email and marketing automation platforms, including HubSpot.
- Attention to detail, problem-solving skills, and ability to work independently and in a team.
- Bachelor’s degree, ideally in Art, Graphic Design, or a related field, preferred.
- Google Analytics or Adobe Analytics knowledge and digital advertising or social creative best practices are bonuses.
Location and work arrangement
- Hybrid role in Toronto, Ontario, with a minimum of three days in the office each week.
- The position involves prolonged desk and computer work and occasional travel to industry events.
Salary
- Listed salary range is CAD $70,000–$85,000; no compensation cadence is stated.
Benefits
- Benefits include flexible leave, up to 31 paid days off in the first year, LinkedIn Learning, medical, dental and vision coverage, 401(k) with company match, and a wellness program.
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