Data Analyst
Role Overview
Your First 30 Days — Mapped Out For You
WEEK 1
— Land well
Account and full data-stack access set up — Shopify, GA4, Google Ads, BigQuery. Asana training, and your role-specific AI-Native Starter Pack: the agentic workflows, the validation step and where the human check sits. You meet your manager, team and cross-functional departments properly.
WEEK 2
— Get the full picture
Deep dives into the experimentation programme, the numbers and the existing data layer. You read past tests, including the ones that didn't win, and walk the customer journey end to end.
WEEK 3
— Start contributing
You pick up your first analysis alongside the team, read a live test, and bring your first hypotheses into test planning.
WEEK 4
— Your first ship
You propose your first test off your own analysis, and share your early read on the data layer and where you'd take it.
Full Job Posting
Hero
Data Analyst
Dubai, UAE | Reports to the Analytics Manager | Up to AED 330,000 (tax-free) total annual cash compensation
Base salary up to AED 300,000 plus a monthly performance bonus of up to 10%, with comprehensive benefits included.
WHERE THIS ROLE CAN LEAD
Senior Data Analyst
Analytics Engineer
Career progression that takes 4-5 years elsewhere can happen in 1-2 years here for high performers.
Own the experimentation engine behind a $1Billion+ brand e-commerce brand's growth decisions.
AI-first since December 2023: Every analysis ships with an LLM validation link, and agentic workflows are in the analysis pipeline, not a pilot.You’d be building on a foundation, not evangelising one.
Talent Partner
Life at Puffy
Collaborate with the top 1% of global talent.
Hear directly from our team about what it’s like to build your career at Puffy.
Want to see more? Follow the team’s journey on Instagram: @PuffyCareers
Opportunity
About the Role
The Opportunity
You'll own Puffy's experimentation program across a $1B+ e-commerce platform — from spotting where customers drop off, to proposing what to test next, to telling the business exactly what worked and why. If you spend your days running A/B tests, analyzing conversion funnels, and writing your own SQL and Python to get answers, this role is built for you. You pull data from Shopify, GA4, Google Ads, and BigQuery yourself. You design the test, run the statistical analysis, and deliver a recommendation clear enough that marketing, UX, and development can act on it the same week. General analysts and program managers without hands-on technical and experimentation skills won't be a fit.
Who You’ll Work With
Who You'll Work With
Meet the team you'd be working with, and what you'd work on together:
Rohit Singwal
Analytics Manager
Your Manager
You'll report directly to him, sitting within the Analytics team to drive data-led decisions and strategies across the entire organization.
Suraj Nongmaithem
Senior Manager, PPC
Your paid marketing counterpart
Partner with him to seamlessly tie ad platform data to on-site behavior across the full customer funnel.
Wilson Ang
Head of Development
Your build partner
His team receives your Dev Mode handoffs. He joined as a developer (Individual Contributor) and was running the team within two years — the clearest example of what the growth path here actually looks like.
Karly Plata
Senior CRO Manager
One of two CRO Managers you'd partner with
Partner closely on test design and prioritize hypotheses to fuel the ongoing experimentation roadmap.
Raj KV
Accounting Manager
Your finance partners
You'll collaborate with his department to ensure every data insight and test outcome is accurately mapped to business revenue.
Maleeka Shaw
Customer Support Director
Customer Support Team
Her team surfaces post-purchase friction from customers, providing you with valuable insights to feed upstream test ideas.
What You'll Own
What You'll Own
Turn experiments into decisions
- Analyze A/B tests end to end to determine what worked, what did not and why, then deliver decision-ready recommendations rather than metrics readouts.
- Contribute to a structured hypothesis pipeline: prioritize by impact, write clear test briefs, and define success criteria and sample sizes upfront so results can be called cleanly.
- Collaborate with Marketing, UX and Development to translate findings into site changes, campaign adjustments and creative decisions.
Find where the funnel leaks
- Map user journeys across devices and traffic sources to pinpoint friction, drop-offs and conversion leaks, turning them into prioritized, testable hypotheses.
- Join paid traffic back to Google Ads and Meta data so acquisition spend stays visible all the way through to conversion.
- Work directly in SQL and Python against raw event data, not pre-built dashboards, digging into performance by segment, device, source and journey step to uncover the non-obvious drivers that top-line reporting misses.
Own your data and AI workflows
- Build and maintain your own data pipelines across Shopify, GA4, Google Ads and BigQuery, without waiting on another team to get the data you need.
- Orchestrate agentic AI workflows to accelerate analysis, directing, validating and scaling your analytical output.
What You Bring
What You Bring
What you must demonstrate
- 3+ years in data analysis, experimentation, or CRO within e-commerce, D2C, or any high-traffic transactional website (fintech, marketplaces, SaaS, banking).
- Strong SQL complex joins, window functions, CTEs across large datasets without relying on pre-built dashboards.
- Working Python (or R) for data manipulation, statistical analysis, and automation.
- Proven A/B testing experience hypothesis design through statistical analysis to business recommendation; solid grasp of sample sizing, significance thresholds, and common pitfalls.
- Hands-on GA4 experience event-based tracking, custom explorations, and the ability to tie GA4 data to other sources.
- Experience integrating ad platform data (Google Ads, Meta) with site analytics to see the full acquisition-to-conversion funnel.
- Ability to independently connect to and pull from multiple data sources (APIs, warehouses, flat files) without engineering support.
- Sharp analytical communication complex findings distilled into concise recommendations for non-technical stakeholders.
- Proactive and curious you spot testing opportunities and chase root causes before anyone asks.
Additional advantages
- Experience with BigQuery or AWS data warehousing, including scheduled queries and data modeling.
- Familiarity with session replay and heatmap tools (FullStory, Hotjar) for qualitative behavioral analysis.
- Background in Looker, Tableau, or similar dashboarding tools.
About the Role
Your First 30 Days — Mapped Out For You
WEEK 1
— Land well
Account and full data-stack access set up — Shopify, GA4, Google Ads, BigQuery. Asana training, and your role-specific AI-Native Starter Pack: the agentic workflows, the validation step and where the human check sits. You meet your manager, team and cross-functional departments properly.
WEEK 2
— Get the full picture
Deep dives into the experimentation programme, the numbers and the existing data layer. You read past tests, including the ones that didn't win, and walk the customer journey end to end.
WEEK 3
— Start contributing
You pick up your first analysis alongside the team, read a live test, and bring your first hypotheses into test planning.
WEEK 4
— Your first ship
You propose your first test off your own analysis, and share your early read on the data layer and where you'd take it.
Ready to Explore the Role?
Apply now, or email your questions to
Shreya Samtani
.
Talent Acquisition, Puffy
View LinkedIn profile
Reasons
Why Ambitious People Choose Puffy
2x faster career growth
Advance in two years what takes five elsewhere. Wilson joined as a developer and now leads Development.
AI-native since 2023
Work with AI in production—not experimentation. Every new hire gets an AI-native starter pack in week one: a prompt library, an LLM validation workflow, and AI applied to their actual work.
Exceptional colleagues
Work alongside people from Revolut, EY-Parthenon, Apple, Deloitte and other high-performing organizations.
Growth
**Where Our People Started,**Where They Are Now
Real career trajectories from real team members.
This is what career acceleration looks like.
Solidity
Developer
2 Years
Rhogie Domingo
QA
Analyst
3 Years
Head of
QA
Video
Meet GIA, your AI talent partner, who will share how and why this is more than just a job!
Exceptional
Work With Exceptional People
Our team includes alumni from some of the world's most competitive institutions and companies. When you join Puffy, you're joining colleagues who push each other to be better.
Ex-Revolut
IIT Bombay
Sumit Kumar
Chief of Staff
Ex-EY Parthenon
IIT Roorkee, IIM Bangalore
William Huertas
SVP Ops & Distribution
Ex-Spring Air, FXI
University of Massachusetts
Rewards
Perform, Get Rewarded
Leaders Club
Top performers unlock Leaders Club — our premium tier that grants access to the UAE’s 150+ best resorts, wellness clubs, gyms, and beach facilities.
This isn't a perk. It's recognition that your output earned you a lifestyle upgrade.
What's Included
Premium hotel access
Wellness club memberships
Gym facilities
Beach club access
Professional development fund
Mentorship and exclusive networking events
Leadership retreats
Arun Zacharia
Head of Global Talent Acquisition
Member of Leaders Club Since
2025
Leaders Club opened a door I did not expect. I spend six days a week doing HIIT and strength training at whichever venue I feel like that day, across the UAE and internationally. Then I get to unwind with recovery sessions and pool days at luxury resorts. Staying active became easier, more enjoyable and part of my everyday life.
2024
For me, receiving that recognition also changed how I think about giving recognition. It reminded me that people should know when the way they are contributing is making a difference.
2026
I’ve used the membership for weekend stays at a resort in Ras Al Khaimah. What I value is that a proper break doesn't need annual leave or a flight — you check in on a Friday and come back genuinely reset.
On your own, a standard is something you hold. Leading, it’s something you hand over, and you find out it held even when you’re not in the room. Leaders Club is recognition of that impact for me.
Yash Mehta
VP, Digital Experience & Conversion
Leaders Club feels special because it’s not something you apply for or ask to be part of — it’s something you earn. Being recognised directly by our CEO meant a lot to me. And beyond the recognition, it’s genuinely upgraded my life outside work too, from great fitness classes and trainers to some of the best beach clubs and wellness experiences in the UAE. One of my favourite memories so far was spending the day at the infinity pool with Burj views.
I’ve used the wellness membership as a way to stay active and make more time for my wellbeing. I appreciate the flexibility and easy access to options that fit into my routine and help me maintain a good balance between work, health, and personal time.
Himanshu Dhumal
Director of Marketing
For me, Leaders Club is both recognition and accountability. It made me more conscious of the standard I set for myself and everyone around me.
One part I value about Leaders Club is having a group of people across the business whose perspective I trust. It gives me people outside my immediate team to speak to when I want a different view on something.
Arman Gevorgyan
Manager
For me, the membership is most useful for the access it gives me to experiences around the city. It means I’m more likely to explore places I probably wouldn’t make time for as often otherwise.
Rosalle Macaspac
Organizational Effectiveness Manager
Six years at Puffy/RGG, and one of the first Leaders Club members when it started in 2024. The company has grown a lot since then, and the recognition has held its meaning throughout. That's what makes it feel earned rather than something that happened once.
Perks
How We Invest in You
Afew of the many Puffy perks, and they apply wherever you are based.
Check our
FAQ
for the full list.
Pay and Recognition
Monthly performance bonus of up to 10%
Annual salary review every January
Monthly leader awards and Leaders Club
Merit-based progression
Up to 50% product discount, free mattress after one year
Growth
Learning budget for courses and certifications
Career progression as we grow
Quarterly feedback
Health and Time Off
Premium health insurance
Leave entitlement follows your location, plus public holidays
How We Work
State-of-the-art tech and tools, equipment provided
A team spanning many nationalities
Additional benefits vary by location. See Where You'll Work for details.
Hub
Where You'll Work
Live and Work in Vibrant Dubai
Relocating to Dubai? Our office is a diverse and vibrant workplace of 65+ team members from more than 16+ different nationalities, backgrounds and cultures.
Apply for any of our Dubai roles and enjoy:
No income tax — keep 100% of your earnings!
Flight to Dubai
Two-week hotel stay
Full relocation support
Annual flight home
CEO
A Promise from Our CEO
Arthur Andreasyan, Puffy CEO, Founder & Forbes Council Member
Hi there,
If you're reading this, you're probably asking whether Puffy is the right place for your next chapter. I founded Puffy in 2017 after a simple question: "What would it feel like to sleep on a cloud?" That question became a business, and I wanted to build a company where ambitious people could grow with us.
That same mindset is why we became AI-first in December 2023, well before it became a standard way of working. We move quickly, stay relentless and hungry, question the usual way of doing things, and give people real ownership. We believe a focused team can outperform much larger companies. What matters here is the quality of your work, the decisions you make, the problems you solve before anyone asks, and the impact you create.
If you join us, I'll expect a lot from you, and I'll make sure you have the trust, context, and support to do meaningful work. If that kind of challenge excites you, I'd be glad to have you build Puffy with us.
Looking forward to working with you,
ArthurA
Arthur Andreasyan
Puffy CEO, Founder & Forbes Council Member
Hiring Process
A Fast, Transparent and
Skills-First Hiring Process
While many companies today won’t let you get your foot in the door if your CV isn’t polished enough, we prefer to see what you can do first. At Puffy, we support equal opportunities and a structured, skills-first hiring process.
3-phase process, as quick as 10 business days.
Note: Our process is 100% free. We never use third-party agencies or ask for payment.
1
Skill-Based
Assessment
YOUR TIME
30-45 minutes
OUR RESPONSE
1 business day
Let your skills do the talking rather than have a job offer hinge entirely on interview performance.
2
Case Study
Challenge
2-3 hours, within a 3 day window
3-4 business days
Get a feel for the type of work you might be doing. Demonstrate what you can do without pressure.
3
Interview
Stage
45-60 minutes
3-5 business days
We learn about your thought process, you learn about us. Ask anything.
Receive a decision within 10 business days
From application to a clear yes or no, either way.
9/10
Candidates
Would recommend applying here
Based on 1,196 candidate responses
FAQs
Questions?
We’ve Got Answers
Can you tell me more about Puffy’s benefits?
Puffy knows that happy, healthy employees do good work. Here’s a list of full benefits in addition to the highlights mentioned above:
Learning and development support (we pay for courses you need to upskill)
Career progression opportunities — you grow as we grow
Up to 10% monthly performance bonus
Commitment to diversity and inclusion
Merit-based progression and achievement recognition
State-of-the-art tech and tools
Team life insurance coverage
Annual flight home (Dubai roles)
Generous annual leave entitlement (vacation, sick leave, parental, maternity, study leave), in addition to public holidays
Free catered lunch for the
entire team on Fridays
Kitchen restocked daily with healthy
snacks, fresh fruits, and beverages
Regular social activities and events
Monthly Puffy leader awards to
recognize achievement
Puffy product discount of up to 50%
for employees and eligibility for a
free Puffy mattress after 1 year of service
Why do I have to take an online test if I have the relevant skills and experience?
After a successful application review, we invite selected candidates to our online skills test. It's a consistent, structured way for you to demonstrate your skills, assessed against the same criteria as every other candidate. It’s also a great way for you to see if our work is the right fit for your ambition. Candidates who pass the assessment move to Phase 2, the case study challenge.
Is there an expiry date for the online test? When do you expect me to complete the online assessment?
The invitation link for the online test only expires once the position is filled. However, our hiring process moves quickly, so we highly recommend you complete it as soon as you can.
Please note these important details:
- Session Time: Once started, the test has a 4-hour inactivity timer before it auto-submits your answers.
- Returning Candidates: If you applied for this same role within the last 6 months, our system may use your previous assessment score. In this case, you may be taken directly to a confirmation page.
- Top Tip: The invitation email may go to your spam or junk folder, so please check there if you haven't received it.
If you still encounter any issues, please reach out to us at [email protected].
Does Puffy offer flexible or remote working arrangements?
Our goal is to create the optimal environment for you to do your best work. Our approach is tailored to the focus of each role:
- Dubai Hub (On-site): Our Dubai office is our hub for deep, in-person collaboration. All roles here are on-site to help our teams move fast and innovate together.
- USA Team (Primarily In-Office): Most of our US roles are based in our Los Angeles hub. For a select few strategic positions, we offer remote work to attract the world's best expert for each role.
You will always find the location clearly stated in the job title. If a role is open to remote work across the US, it will be labeled "Remote".
Visit our main site: Puffy.com
Follow #LifeAtPuffy on LinkedIn | Instagram
© 2026 Puffy Mattress. All Rights Reserved.
About Puffy
Privately held U.S. retailer selling luxury mattresses and bedroom goods directly to consumers.
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