Data Analyst
Skills
About This Role
Overview
Conversion Rate Optimisation (CRO) Specialist – Trading Platform \| Dubai
A fast-growing
trading platform company based in Dubai
is looking for an experienced
Conversion Rate Optimisation (CRO) Specialist
to join their team.
About the Role
This role focuses on analysing user behaviour, identifying conversion opportunities, and executing A/B tests to optimise the customer journey across digital platforms within a competitive trading environment.
Key Responsibilities
- Develop and execute CRO strategies to improve acquisition, activation, and retention
- Run A/B and multivariate tests across landing pages, funnels, and trading interfaces
- Analyse user behaviour using tools like GA4, Hotjar, or similar platforms
- Collaborate with UX/UI, product, and marketing teams to implement data-driven improvements
- Monitor KPIs and deliver actionable insights to stakeholders
- Continuously optimise funnels for Forex and trading-related products
Requirements
- Minimum
- 3+ years of experience
- in Conversion Rate Optimisation or a similar role
- **Mandatory experience in Forex / trading industry**
- Strong analytical mindset with hands-on experience in testing tools (e.g., Optimisely, VWO, Google Optimise)
- Proficiency in analytics platforms (GA4, Mixpanel, etc.)
- Understanding of customer journeys within trading platforms
- Experience working with landing pages, funnels, and performance marketing teams
- Nice to Have
- Experience in CFD, crypto, or multi-asset trading platforms
- Basic knowledge of HTML/CSS/JS for experiment implementation
- Familiarity with UX principles and behavioural psychology
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