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indeed

Content Writer

Open Home Properties
Abu Dhabi, UAE
fulltime
AED 4,000/month
2 days ago
CopywritingSEOContent StrategyDigital MarketingArabic ContentBlogging
Free

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Job Overview

Pen Home Properties is looking for an **experienced and creative Content Writer** to join our team.

The ideal candidate will **not just write**, but **bring their own ideas, strategies, and creativity** to help shape the company’s content, enhance brand visibility, and engage clients across multiple channels.

Key Responsibilities

  • Create **original, high-quality content** for:
  • Website & landing pages
  • Property listings & descriptions
  • Blogs, guides, and newsletters
  • Social media (Instagram, LinkedIn, Facebook, TikTok)
  • **Develop new content ideas** that align with marketing goals and attract engagement
  • Collaborate with marketing, design, and sales teams to **execute content strategies**
  • Conduct research on real estate trends and competitors to ensure content is **fresh and relevant**
  • Maintain **consistent brand voice** across all channels
  • Monitor content performance and **suggest improvements** to increase engagement

Qualifications & Requirements

  • Bachelor’s degree in **Marketing, Communications, Journalism, English, or related field**
  • **2+ years of content writing experience**, preferably in **real estate, property, or related industries**
  • Must be **proactive, creative, and able to contribute original ideas**
  • Strong **writing, editing, and proofreading** skills
  • Knowledge of **SEO and digital content strategies**
  • Ability to write for different formats (blogs, social media, email campaigns, website)
  • Familiarity with UAE real estate market is a **plus**
  • Strong **communication and collaboration skills**

Skills & Competencies

  • Creative storytelling and ability to bring fresh content ideas
  • SEO writing and keyword optimization
  • Research and analytical mindset
  • Deadline-oriented with attention to detail
  • Social media & CMS experience

Job Type: Full-time

Pay: AED4,000.00 - AED5,000.00 per month

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