Content Manager

Job Description

Your Role

• The Content Manager is accountable for shaping the end-to-end content strategy and execution to strengthen brand equity, enhance consumer engagement, and drive measurable business outcomes.
• This role operates at the intersection of brand, digital, and commercial teams—translating consumer insights and business objectives into compelling, high-impact content across platforms.
• The role requires a balance of strategic thinking, data-driven decision-making, and execution excellence.
• Consumer-Centric Thinking: Anticipates audience needs and translates insights into relevant, engaging content that drives connection and recall.
• Strategic Content Leadership: Builds cohesive, multi-channel content strategies aligned to brand positioning and business priorities, ensuring consistency across touchpoints.
• Data-Driven Decision Making: Uses performance data and insights to continuously refine content strategy, formats, and messaging.
• Execution Excellence: Delivers high-quality content at pace, ensuring strong attention to detail and adherence to brand standards.
• Stakeholder Influence: Effectively collaborates with internal teams and external partners, aligning diverse stakeholders to deliver unified outcomes.
• Own and deliver a clear, insight-led content strategy across digital, social, and campaign channels.
• Develop and govern a structured content calendar aligned with brand and commercial priorities.
• Translate business goals into compelling, platform-specific storytelling and narratives.
• Partner with agencies and cross-functional teams to create, review, and optimize content assets.
• Continuously track content performance and drive optimization through testing and insights.
• Ensure consistency in tone, messaging, and visual identity across all consumer-facing content.
• Brand & Marketing Teams | Digital & E-commerce Teams | Sales & Commercial Functions | External Agencies | Data & Analytics Teams

You'Re The Right Fit If

• Preferably 5+ years of relevant experience.
• Strong storytelling and content strategy capabilities with experience across multi-channel ecosystems.
• Analytical mindset with the ability to interpret data and convert insights into actions.
• Strong communication and stakeholder management skills in a cross-functional environment.
• High ownership, agility, and ability to manage multiple priorities in a fast-paced setup.
• Demonstrates ownership, bias for action, and continuous learning mindset.
• Drives collaboration and alignment across teams to deliver business impact.
• KPIs include: content engagement (CTR, views, shares), audience growth, conversion impact, content quality, and consistency in brand execution.

How We Work Together

About Philips

• We are a health technology company.
• We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve.
• Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
• If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply.
• You may still be the right candidate for this or other opportunities at Philips.
• Learn more about our culture of impact with care here.
• #Personalhealth