Content Creator

Overview

Key Responsibilities

• Develop creative concepts and content ideas for social media campaigns across multiple client accounts.
• Create engaging photo and video content for platforms including Instagram, TikTok, LinkedIn, Facebook, and other emerging channels.
• Collaborate closely with Account Managers to understand client goals, campaign objectives, and content requirements.
• Lead the creative direction for content shoots, ensuring content is captured according to the approved concept and brand guidelines.
• Plan and organise content shoots, including shot lists, mood boards, locations, talent coordination, and creative requirements.
• Attend and oversee content shoots, providing creative direction to clients, creators, photographers, and videographers.
• Stay up to date with social media trends, platform updates, viral content formats, and industry best practices.
• Write content briefs, scripts, captions, and creative recommendations where required.
• Work closely with Designers, Videographers, Photographers, and Editors to ensure content is delivered to a high creative standard.
• Review and approve creative assets before delivery, ensuring quality, consistency, and alignment with client expectations.
• Contribute to content calendars and campaign planning sessions.
• Analyse content performance and provide recommendations for future creative improvements.
• Support new business pitches and client presentations with creative ideas and concepts.
• Manage multiple content projects simultaneously while ensuring deadlines are met.

Requirements

• 3+ years of experience in content creation, creative direction, social media marketing, or a similar role.
• Experience working within a social media, creative, or marketing agency environment.
• Strong understanding of social media platforms, content trends, and best practices.
• Experience planning, directing, and attending content shoots.
• Strong photography, videography, and content creation skills.
• Experience using content editing tools such as CapCut, Canva, Adobe Creative Suite, Premiere Pro, or similar platforms.
• Excellent organisational and project management skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Strong communication, presentation, and stakeholder management skills.
• Ability to work collaboratively across multiple teams and client accounts.

& Attributes

• Strong creative thinking and content ideation skills.
• Excellent visual storytelling abilities and attention to detail.
• Strong understanding of social media culture and emerging trends.
• Confident directing shoots and presenting creative ideas to clients.
• Proactive, resourceful, and solutions-focused.
• Ability to remain calm under pressure and adapt to changing priorities.
• Team player with a positive attitude and strong work ethic.
• Passionate about creating content that drives engagement and delivers results