Content Creator
Role Overview
Create digital content that brings a fragrance brand to life and supports engagement and sales across UAE and GCC markets.
Key Skills for This Role
Full Job Posting
Role overview
Create digital content that brings a fragrance brand to life and supports engagement and sales across UAE and GCC markets.
Content creation
- Plan, shoot and edit short-form video and photo content for perfumes, gift sets and campaigns.
- Write captions, product descriptions and storytelling copy about scent notes, moods and occasions.
- Create content for product launches, seasonal campaigns and promotions.
- Produce unboxing, scent-of-the-day, fragrance layering, gifting and behind-the-scenes content.
Social media and collaboration
- Maintain a monthly content calendar aligned with marketing and sales goals and uphold the brand’s luxury positioning and visual identity.
- Track fragrance, beauty and lifestyle trends and engage with the online community through comments, direct messages and user-generated content.
- Coordinate shoots and campaigns with influencers, photographers, retail teams and agencies.
- Provide product visuals and copy to e-commerce, marketplace and website teams; cover in-store activations, events and pop-ups.
Performance
- Monitor reach, engagement, saves, shares and conversions; refine strategy based on insights and share monthly reports with marketing.
Mandatory requirements
- 2–5 years of experience as a Content Creator, Social Media Content Executive or in a similar role.
- Strong video and photo portfolio, ideally in fragrance, beauty, cosmetics, fashion, luxury or lifestyle.
- Hands-on mobile and camera shooting and editing skills using tools such as CapCut, Adobe Premiere Pro, Final Cut Pro, Lightroom or Canva.
- Excellent written and spoken English and strong understanding of Instagram, TikTok, Snapchat and YouTube algorithms and trends.
- Currently based in the UAE.
Preferred qualifications
- Arabic written and spoken skills are a strong advantage for GCC audiences.
- Perfume, oud, bakhoor or beauty brand experience; knowledge of fragrance families and notes; comfort appearing on camera; influencer and UGC experience; and basic Meta Ads Manager and paid social knowledge are preferred.
- A bachelor’s degree in Marketing, Mass Communication, Media or a related field is preferred.
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