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Communications Specialist

Keycafe
Vancouver, CAN
Full-time
Mid · 3–5 years experience
Onsite
Discovered 1 weeks ago

Full Job Posting

Requirements

  • Bachelor's degree in communications, public relations, journalism, marketing or a related field
  • 3 to 5 years of experience in communications, PR or content marketing, with at least 2 years in B2B SaaS, technology or a related B2B environment
  • Excellent writing and editing skills in English, with a portfolio showing range: long-form content, press releases, case studies, web copy and social posts
  • Proven ability to explain technical products in plain, persuasive language for business buyers
  • Experience with media relations: writing releases, pitching journalists and securing coverage
  • Experience running a company LinkedIn presence and creating content for social channels
  • Strong project management: you can run several projects at once and hit deadlines
  • Comfortable working closely with sales, customer success, product and leadership, and interviewing customers
  • Comfortable using AI writing and research tools responsibly to work faster while keeping quality high
  • Legally entitled to work in Canada and able to work from our Vancouver office 4+ days a week

Benefits

  • Extended health and dental coverage
  • Paid vacation and personal days
  • Professional development budget for courses, conferences or memberships
  • Attend Team events
  • Opportunity to build and grow within a scaling SaaS/IoT company.
  • Work with a tangible, innovative product already trusted by businesses worldwide.
  • Career growth and visibility — your success is highly visible in a company where results matter.

Responsibilities

  • Own and maintain Keycafe's messaging framework, tone of voice and style guide
  • Translate technical product capabilities (SmartBox, cloud platform, API, integrations) into clear benefits for each audience and industry
  • Review customer-facing copy across teams for consistency and quality
  • Plan and manage the editorial calendar for the blog, website, email newsletter and resource library
  • Write and edit blog posts, web pages, product launch copy, one-pagers, sales enablement materials and email campaigns
  • Interview customers and produce case studies, testimonials and short video stories with customer success and sales
  • Write and distribute press releases for product launches, partnerships, customer wins and company milestones
  • Build relationships with trade media in automotive, hospitality, property management and facilities, plus Vancouver and Canadian tech press
  • Pitch stories, prepare spokespeople with briefing notes, and track coverage
  • Identify and submit to industry awards and speaking opportunities
  • Manage Keycafe's company LinkedIn and other social channels: plan, write, publish and engage
  • Support employee advocacy so the team shares Keycafe content
  • Monitor conversations about Keycafe, competitors and our industries
  • Develop a Keycafe podcast and interview customers and industry specialists about their own industries for general awareness not just about key management.
  • Write product update announcements, release notes summaries and customer newsletters with product and customer success
  • Produce co-marketing content with partners and integration partners
  • Support internal communications such as all-hands updates and company announcements
  • Support trade shows and industry events with booth messaging, collateral and pre- and post-event communications
  • Report monthly on communications KPIs (share of voice, coverage, engagement, traffic, content-influenced pipeline)
  • Manage freelancers or agencies as needed and keep the asset library organized

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