Communications Specialist

Role overview

Brand, content, and public relations

• Maintain the messaging framework, tone of voice, and style guide; translate product capabilities into audience-specific benefits and review customer-facing copy.
• Manage editorial calendars and create blog, web, launch, sales, email, and resource-library content.
• Interview customers and create case studies, testimonials, and short video stories.
• Write and distribute press releases; build media relationships, pitch stories, prepare spokespeople, track coverage, and pursue awards and speaking opportunities.

Social, customer, and internal communications

• Manage LinkedIn and other social channels, employee advocacy, and monitoring of industry and competitor conversations; develop a podcast with customers and industry specialists.
• Create product updates, release-note summaries, customer newsletters, partner co-marketing content, and internal announcements.

Events and measurement

• Support trade shows with booth messaging, collateral, and pre- and post-event communications.
• Report monthly on communications KPIs, manage freelancers or agencies as needed, and maintain the asset library.

Qualifications

• Bachelor's degree in communications, public relations, journalism, marketing, or a related field.
• 3–5 years in communications, PR, or content marketing, including at least 2 years in B2B SaaS, technology, or a related B2B environment.
• Strong English writing and editing with a portfolio spanning long-form content, press releases, case studies, web copy, and social posts.
• Experience explaining technical products, media relations, company LinkedIn and social content, and managing multiple projects and deadlines.
• Able to collaborate cross-functionally, interview customers, and use AI writing and research tools responsibly.
• Legally entitled to work in Canada and able to work from the Vancouver office at least four days a week.

Benefits

• Extended health and dental coverage, paid vacation and personal days, and a professional development budget.
• Team events, career growth, and the opportunity to work with a scaling SaaS/IoT company and a product used by businesses worldwide.