Business Development Manager – Albertsons Safeway
Role Overview
Kinder's is a privately held, founder-led CPG company with over 100 products sold nationwide and top-five brand positions in multiple flavor categories at Costco, Walmart, Whole Foods, and more.
The Business Development Manager for Albertsons Safeway (ABSCO) drives profitable growth for Kinder's across Albertsons Companies' national organization, divisions, and regional banners.
The role manages day-to-day customer relationships, develops customer growth plans, and delivers execution across brick-and-mortar, eCommerce, loyalty, and retail media platforms.
Success requires translating national strategies into effective division- and banner-level plans while navigating a complex, decentralized customer organization.
Key Skills for This Role
Full Job Posting
About the Role
Kinder's is a privately held, founder-led CPG company with over 100 products sold nationwide and top-five brand positions in multiple flavor categories at Costco, Walmart, Whole Foods, and more.
The Business Development Manager for Albertsons Safeway (ABSCO) drives profitable growth for Kinder's across Albertsons Companies' national organization, divisions, and regional banners.
The role manages day-to-day customer relationships, develops customer growth plans, and delivers execution across brick-and-mortar, eCommerce, loyalty, and retail media platforms.
Success requires translating national strategies into effective division- and banner-level plans while navigating a complex, decentralized customer organization.
Location & Travel
- This position is remote within the western US, with a strong preference for candidates located in convenient proximity to Albertsons' corporate and division teams and a major metropolitan airport.
- The role requires periodic travel to Albertsons offices and divisions, customer meetings, industry events, and Kinder's home office in Walnut Creek, California.
- Total travel is expected to be approximately 25%.
Key Responsibilities
- Build and maintain strong relationships with Albertsons' national merchandising teams, regional and division leaders, category managers, and other key stakeholders.
- Develop and execute annual customer plans and Joint Business Plans aligned with Kinder's priorities and Albertsons' strategic objectives.
- Translate national strategies into division- and banner-level plans that reflect regional shopper needs, competitive dynamics, and merchandising priorities.
- Position Kinder's as a trusted growth partner by bringing forward actionable category, shopper, and consumer insights.
- Identify opportunities to expand distribution, improve assortment, increase household penetration, and accelerate profitable sales growth.
- Lead item-authorization and assortment-optimization processes, including new-item presentations, innovation selling, and division-level follow-up.
- Develop omnichannel growth plans across Albertsons' websites, apps, pickup and delivery platforms, for U, FreshPass, and other shopper engagement programs.
- Lead base and promotional forecasting, event planning, and forecast alignment in partnership with Kinder's Sales Planning and Supply Chain teams.
- Manage trade investment across the ABSCO business, ensuring promotional funding, shopper marketing, digital media, and customer-specific investments support strategic and financial objectives.
- Prepare and deliver line reviews, category reviews, customer business reviews, and other customer-facing presentations using syndicated data, Albertsons shopper and loyalty insights, category trends, and Kinder's consumer research.
- Drive execution of planograms, displays, secondary placements, seasonal programs, and cross-merchandising opportunities.
- Track and communicate customer, category, and financial performance, proactively identifying risks, opportunities, and corrective actions.
Skills & Experience
- Bachelor's degree required.
- 5-7 years of CPG sales, customer management, or related commercial experience.
- Direct experience supporting Albertsons / Safeway mandatory.
- Understanding of Albertsons' national and division-level operating model, including proficiency with Albertsons Partner Portal, item authorization, promotional planning, merchandising, and retail execution.
- Familiarity with Albertsons' digital commerce, loyalty, personalization, and retail media capabilities, including for U and Albertsons Media Collective.
- Strong analytical and financial acumen, including experience with trade investment, forecasting, promotional planning, and performance analysis.
- Ability to navigate a matrixed customer organization and influence national, division, and banner-level stakeholders with strong communication, presentation, negotiation, and storytelling skills.
- Experience working with and managing broker partners across multiple geographies.
- Demonstrated ability to lead cross-functional work and drive results without formal authority.
- High ownership mindset with a bias for action, adaptability, and measurable results.
- Willingness to travel approximately 25%.
Pay Transparency
- The expected starting salary range for this role is $135,000-$155,000 per year.
- The salary range reflects the good-faith base pay range Kinder's reasonably expects to offer at the time of posting and may vary based on the location of the role.
- Individual compensation within the posted range will be determined based on factors such as relevant education, experience, qualifications, skills, and business needs.
Benefits
- Paid time off
- 401k
- Bonus / incentive eligibility
- Equity grants
- Competitive health benefits
- Other family-friendly benefits, including parental leave
- Kinder's benefits vary based on eligibility and can be reviewed in more detail during the interview process.
About Kinder's
Kinder's is a privately held, founder-led CPG company with over 100 products sold nationwide.
Kinder's is a top-five brand in multiple flavor categories at Costco, Walmart, Whole Foods, and more.
Kinder's is expanding globally and approaching $1 billion in revenue.
Kinder's describes itself as an entrepreneurial company that embraces ambiguity, takes smart risks, and values growing skills and managerial expertise.
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