Brand & Commercial Manager(Consumer Care brands)
Skills
About This Role
Job Purpose
The Business Development Manager is responsible for driving revenue growth by identifying new business opportunities, expanding market presence, building strategic partnerships, and increasing sales across retail, wholesale, and distribution channels.
1. Business Growth & Market Expansion
Identify and develop new business opportunities in and GCC markets
Expand distribution network (retailers, wholesalers, online platforms)
Enter new markets, territories, and customer segments
2. Sales Strategy & Execution
Develop and implement sales strategies to achieve revenue targets
Build and manage a strong sales pipeline
Negotiate contracts and close high-value deals
Achieve monthly, quarterly, and annual sales targets
3. Client & Relationship Management
Build long-term relationships with key clients, distributors, and partners
Manage key accounts and ensure repeat business
Conduct regular client meetings and presentations
4. Market Intelligence & Competitor Analysis
Monitor market trends, competitor activities, and pricing strategies
Identify gaps and opportunities for growth
Provide insights to management for strategic decisions
5. Product & Brand Development Support
Work closely with marketing and product teams to align offerings with market needs
Provide feedback on new product development (pricing, demand, positioning)
Support brand expansion initiatives
6. Partnerships & Strategic Alliances
Identify and establish partnerships with distributors, retailers, and corporate clients
Explore B2B, institutional, and bulk sales opportunities
Develop collaborations to increase market penetration
7. Reporting & Performance Tracking
Prepare sales forecasts, budgets, and performance reports
Track KPIs and optimize strategies to improve results
Maintain CRM and sales records
Education
Bachelor’s Degree in Business Administration, Marketing, or related field
MBA is an advantage
Experience
5–10 years of experience in business development / sales
Experience
in FMCG, retail, trading, or consumer brands preferred
Strong network in market (retailers, distributors)
Skills
Strong negotiation and closing skills
Excellent communication and presentation abilities
Market knowledge and commercial awareness
Relationship-building and networking skills
Self-driven with target-oriented mindset
Key KPIs
Revenue growth and sales target achievement
Number of new clients/accounts acquired
Market expansion (new territories/channels)
Profit margins and deal closures
Customer retention and repeat business
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