Binance Accelerator Program - Graphic Design (MENA)
Key Skills for This Role
Full Job Posting
Responsibilities:
- Creative Design Support:
- Assist in interpreting creative briefs to produce engaging design assets for MENA and global campaigns, including key visuals, social media content, digital marketing materials, events, and OOH.
- Support the translation of creative direction into on-brand designs for daily, weekly, and seasonal campaigns.
- Collaborate with design leads, project managers, copywriters, and senior designers to contribute to integrated creative campaigns.
- Help coordinate with local marketing teams to support regional creative initiatives.
- Contribute ideas to innovate and elevate Binance’s brand presence through design.
- Localization & Campaign Assistance:
- Support the localization and adaptation of global creative assets to ensure cultural relevance for MENA markets.
- Assist in designing and localizing paid advertising campaign materials.
- Help the acquisition and retention teams by delivering engaging digital campaign assets that drive brand awareness and user engagement.
- Monitor campaign performance insights and assist in applying learnings to improve creative output.
- Stay informed on competitor activity, brand trends, and social media design innovations.
- Creative Operations & Collaboration
- Assist in improving creative workflows and processes alongside design leads and program managers.
- Work closely with global and regional marketing, social media, events, and campaign teams to maintain a consistent omni-channel brand experience.
- Manage assigned tasks independently to meet deadlines and quality standards.
- Support coordination with third-party agencies and freelancers on creative projects.
- Build positive working relationships with Binance’s global marketing teams to align on creative vision.
Requirements:
- Currently pursuing or recently completed a degree or professional qualification in graphic design, digital design, visual communication, or a related field.
- Strong interest in design with some practical experience through coursework, personal projects, or internships.
- Basic proficiency in Figma and / or Adobe Creative Suite (Photoshop, Illustrator); familiarity with 3D software or generative AI tools is a plus.
- Good understanding of the end-to-end design process: concept development, production, and delivery.
- Creative thinker with a keen visual eye and eagerness to learn and generate innovative ideas.
- Ability to work collaboratively in a team environment and take initiative on assigned tasks.
- Familiarity with project management tools such as Asana, Microsoft Office, and Google Workspace is desirable.
- Passion for the crypto industry or fast-paced sectors like lifestyle, sports, or fashion is a bonus.
- Fluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional languages would be an advantage.
About Binance
Global cryptocurrency exchange and blockchain ecosystem provider.
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