AI Native Performance Growth Marketer
Role Overview
Own paid acquisition and full-funnel conversion from first interaction to booked call.
Use AI as a daily co-pilot for creative production, research, analysis, and automation.
Generate qualified demand around e-invoicing, VAT, and Corporate Tax deadlines.
Key Skills for This Role
Full Job Posting
Role overview
Own paid acquisition and full-funnel conversion from first interaction to booked call.
Use AI as a daily co-pilot for creative production, research, analysis, and automation.
Generate qualified demand around e-invoicing, VAT, and Corporate Tax deadlines.
What you will own
- Own paid acquisition roadmap and budget across Google Search/Performance Max, Meta, LinkedIn, TikTok, and emerging channels.
- Build, test, and scale awareness, consideration, and conversion campaigns that produce bookings and qualified pipeline.
- Generate and iterate copy, static, video, and landing-page variants using AI tools.
- Optimize landing pages, forms, offers, WhatsApp, sales-chat entry points, and sales handoffs.
- Combine ad-platform and CRM data for attribution; report CAC, ROAS, payback, and channel mix weekly.
- Run account-based experiments with sales for high-value segments including VC-backed startups, funds, and multi-entity groups.
- Scale effective creative into templates and automation; coordinate paid and organic work with SEO, content, RevOps, and pre-sales.
Must-have experience and skills
- 5–7 years in performance or growth marketing with paid-budget ownership and demonstrated CAC/ROAS improvements.
- Fluency in Google Ads and Meta Ads Manager, plus at least one B2B channel; LinkedIn is strongly preferred.
- Use Google Tag Manager, GA4, advertising platforms, spreadsheets, and attribution modeling; explain performance changes.
- Demonstrated daily use of AI tools for creative, research, copy, and analysis, with workflow examples.
- Experience building or optimizing landing pages and running structured A/B tests.
- Test-and-learn discipline, including stopping losing tests and scaling winners.
- Excellent written English.
Nice to have
- Experience in professional services, fintech, accounting, tax, or B2B SaaS.
- UAE VAT, Corporate Tax, or e-invoicing knowledge, or willingness to learn quickly.
- Hands-on marketing automation, CRO tools, and SQL/BI.
- Arabic language skills.
AI and tooling
- Use AI for rapid ad and landing-page variant generation, audience research, competitor monitoring, and keyword or offer ideation.
- Automate data flows between advertising platforms, Zoho CRM, and reporting.
- Use AI agents for reporting summaries, anomaly flagging, and budget pacing.
Success measures
Cost per qualified lead and booked consultation; ROAS, blended CAC, and payback within target.
Click-to-booked-call conversion, lead-to-opportunity quality, validated creative tests shipped, and paid-channel contribution to new clients.
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