Web Developer & Digital Specialist (UAE National)

Overview

Responsibilities

• **Website and Digital Platform Management:**
• Administer, maintain and update the company websites using approved Content Management Systems.
• Ensure website functionality, availability, performance and reliability across environments.
• Manage website patching, version updates, plugins and third-party integrations in line with security policies.
• Coordinate vulnerability remediation and security improvements in collaboration with IT & GRC.
• Conduct regular platform health checks, performance reviews and access control audits.
• Ensure hosting, DNS, SSL certificates and related infrastructure components are properly maintained.
• Optimize website structure for UX, SEO best practices, accessibility and performance.
• Create and maintain landing pages, blog posts and digital content aligned with marketing objectives.
• **Marketing Technology and CRM Operations:**
• Configure, administer and optimize Microsoft Dynamics 365 Marketing and related CRM modules in co-ordination with Microsoft Platform Engineering team.
• Plan, design and execute email marketing campaigns through D365.
• Manage segmentation, data quality, consent management and automation workflows in D365.
• Ensure CRM configurations and integrations comply with corporate security, privacy and DP policies.
• Monitor campaign performance metrics such as open & click through rates, deliverability and engagement, and implement optimization improvements.
• **Social Media and Digital Channel Operations:**
• Manage the company’s social media presence across platforms including LinkedIn, YouTube, Google Business and other key channels.
• Develop, design, schedule and publish posts, videos, and paid campaigns.
• Grow the company’s LinkedIn presence through strategic posting, thought leadership and engagement.
• Maintain correct configuration of accounts, permissions and integrations across social platforms.
• Monitor performance metrics using analytics tools and provide structured reporting.
• **Creative Asset Development and Brand Execution:**
• Develop and produce digital assets for websites, email campaigns and social media using approved tools.
• Ensure all assets align with corporate brand guidelines and maintain consistency across channels.
• Develop and manage video content workflows for YouTube and other platforms.
• Ensure digital content is technically optimised for different platforms, format and devices.
• **Campaign Performance and Analytics:**
• Create digital content to support integrated marketing campaigns across websites, CRM and social channels.
• Track and analyze website traffic, engagement metrics and conversion performance.
• Conduct A/B testing and performance-drive optimization initiatives.
• Maintain dashboards and performance reports for Marketing and Business stakeholders.
• **Security, Governance and Compliance:**
• Ensure all marketing tools and platforms are configured and operated in line with corporate IT security policies.
• Perform periodic access reviews for CMS, CRM and social media platforms in coordination with IT & GRC.
• Support audit activities and provide required documentation for internal / external compliance assessments.
• Maintain documentation of configurations, processes and change history.
• **Collaboration and Continuous Improvement:**
• Work closely with wider marketing team to align content strategies and ensure cohesive messaging across all digital platforms.
• Contribute to integrated marketing campaign planning from a technology enablement perspective.
• Stay up to date with digital platform updates, emerging technologies and industry best practices.
• Identify and implement operational improvements across digital systems and workflows.

Qualifications & Skills

• Bachelor’s degree in marketing, Information Technology, Computer Science, Business, Communications, or a related field.
• 3–5 years of relevant experience in digital marketing technology, website management, CRM administration, or marketing operations roles.
• Proven experience managing corporate websites using WordPress, including administration via cPanel or similar hosting environments.
• Strong working knowledge of Microsoft Dynamics 365 Marketing and CRM modules, including campaign configuration, segmentation, automation journeys, and performance reporting.
• Solid understanding of web technologies including HTML/CSS fundamentals, DNS configuration, SSL certificates, hosting environments, security controls, and website performance optimization.
• Experience managing WordPress core updates, plugin patching, configuration changes, and third-party integrations.
• Hands-on experience with analytics and monitoring tools such as Google Analytics, Google Search Console, and CRM reporting dashboards.
• Strong understanding of SEO principles and UX/UI best practices.
• Proficiency in Canva, Adobe Creative Suite, or similar tools for creating digital assets across web, email, and social media platforms.
• Working knowledge of video editing and multimedia tools for campaign and brand content development.
• Analytical mindset with the ability to interpret performance data and implement optimization improvements.
• Strong communication skills with the ability to collaborate effectively across cross-functional teams.
• Detail-oriented, proactive, and capable of managing multiple priorities in a structured, fast-paced environment.
• Relevant certifications in Microsoft Dynamics 365 Marketing, WordPress, or related digital marketing technologies are advantageous.

Benefits

• Health insurance with one of the leading global providers for medical insurance.
• Career progression and growth through challenging projects and work.
• Employee engagement and wellness campaigns activities throughout the year.
• Excellent learning and development opportunities.
• Flexible/Hybrid working environment.
• Inclusive and diverse working environment.
• Open door policy.

About Us