Strategic Content Manager

Want your words to change lives? Then this role is for you. We’re looking for a strong communicator with an analytical edge who wants to become a recognized voice in international education. You’ll create content that helps ApplyBoard stand out, from insight reports and high-profile communications to short, frequent posts that people actually read and share.

You’ll join a thriving marketing team at a mission-based company that wants to unlock the potential of every aspiring mind.

Be an industry expert

Build deep, current knowledge of international education: government policy, study permit and visa changes, enrolment trends, and what they mean for students, institutions, and recruitment partners

Monitor industry news, regulatory developments, and competitor activity, and turn them into a clear point of view for ApplyBoard

Create consumable content

Produce a steady flow of short, snackable content (social posts, quick-take articles, data snapshots, newsletters, short-form video scripts) alongside longer pieces

Break flagship reports and data into multiple bite-sized assets so every insight gets maximum reach

Source, organize, and analyze first- and third-party data to craft trend reports, insight reports, gated e-books, and publications for our different segments and audiences

Write for our blog, social channels, and other owned channels for lead gen and nurture, sometimes ghostwritten on behalf of leaders

Apply SEO best practices and research to optimize content

Turn industry insights into material the sales team can use in conversations: briefings, talking points, one-pagers, and FAQs on policy changes

Keep our story consistent

Contribute to ApplyBoard’s content strategy and calendar, making sure deadlines are met and quality stays high

Help shape key messaging and uphold ApplyBoard’s tone of voice across teams

Edit content from across the marketing team for clarity, tone, style, and grammar

Work with design and distribution to turn content into different formats

Facilitate content brainstorms within marketing and across teams

Build and refine presentation decks for key ApplyBoard events

5+ years of professional writing, content, or marketing communications experience in a fast-paced environment, ideally in tech or education

A strong understanding of the international education landscape, especially government policy, and a real appetite to become an expert in it

A portfolio that shows range: long-form reports and thought leadership alongside short, high-frequency social and editorial content

Exceptional written communication, with sharp attention to detail and strong editing skills

The ability to translate complex information and data into clear, useful content for different audiences

Experience creating enablement or training content for sales, partner, or customer-facing teams

Confidence presenting and sharing knowledge with internal teams and leadership

Strong interpersonal skills and the ability to build trust across teams

Solid time management and the ability to hit aggressive deadlines without compromising quality

A working knowledge of marketing principles and SEO best practices

Comfort working independently, solving problems, and managing your own workload