Specialist, Performance Marketing - instashop

Qualifications

• 3 to 5 years of hands-on performance marketing experience, with at least 2 years focused on paid social.
• Experience managing and allocating performance marketing budgets across channels and markets with the ability to optimize spend based business objectives.
• Proven track record running Meta and TikTok campaigns, not just setting them up.
• Experience working with MMPs (Adjust, AppsFlyer, or equivalent) and understanding attribution at a platform level.
• Exposure to q-commerce, food delivery, or e-commerce is a strong plus.
• Bachelor's degree in Marketing, Business, or a related field.
• Nice to Have
• Experience running campaigns across both brand and performance objectives simultaneously.
• Experience briefing creative teams and giving structured feedback on short-form video assets.
• Hands-on use of AI tools in a marketing context (ChatGPT, Claude, Gemini, or similar).
• instashop, headquartered in Dubai, is the leading online local marketplace in the UAE and Egypt. Since joining the Delivery Hero family in 2020, the global leader in online food delivery and q-commerce, instashop has been setting the standard for excellence and convenience in the region.
• With a dynamic and motivated team fueled by passion and innovation, every day at instashop is an opportunity for growth and success. We champion inclusivity, diversity and collaboration, creating an environment where everyone’s achievements are celebrated and where success is the only way forward. As we continue to grow, our team keeps expanding across the UAE, Egypt and Greece, and we’re always on the lookout for new talents to join us on our success journey.