Social Media Manager

Job Purpose

Social Strategy & Planning

• Lead monthly and weekly social media planning across all Hantec Trader social channels
• Build content calendars aligned with campaigns, launches, promotions, competitions, and brand priorities
• Ensure content mix balances promotional, educational, community, and brand-building objectives
• Identify opportunities to improve channel relevance, consistency, and engagement

Execution & Publishing

• Manage day-to-day publishing across key social platforms including Instagram, Facebook, X, TikTok, and LinkedIn where relevant
• Coordinate creative and copy requirements to ensure timely delivery of social assets
• Manage campaign rollouts across social in line with launch schedules
• Maintain strong publishing discipline and platform best practice

Campaign Support

• Translate promotions, offers, and campaigns into effective social content plans
• Support hero campaigns, limited-time offers, competitions, and product launches
• Ensure social messaging is adapted appropriately by platform

Performance Monitoring

• Track content performance and engagement trends
• Identify what content formats, messages, and campaigns perform best
• Make recommendations to improve reach, engagement, and efficiency
• Report regularly on key channel metrics and learnings

Community Awareness

• Monitor audience behaviour, sentiment, and relevant market trends
• Flag opportunities, competitor activity, and emerging social trends relevant to trading audiences
• Support stronger audience relevance through timely content ideas

Stakeholder Coordination

• Work closely with design, paid media, CRM, and broader marketing teams
• Ensure social content supports wider campaign objectives
• Manage approvals and internal coordination efficiently

Candidate Profile

• 4+ years of experience managing social media for digital-first brands
• Strong experience building content calendars and executing campaigns
• Good understanding of content performance across major social platforms
• Able to work in a fast-moving commercial environment with frequent campaign launches
• Strong organisational skills and attention to timing
• Comfortable balancing planning with hands-on execution

Education

• Bachelor’s degree in Marketing, Communications, Media, Journalism, or related field preferred
• Equivalent practical experience will also be considered

• Meta Business Suite

• Hootsuite or similar scheduling platform
• Google Analytics
• Microsoft Excel or Google Sheets

Strongly Preferred

• Basic use of Canva
• Familiarity with social reporting dashboards
• Experience using link tracking / UTM structures