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Social Media Marketing Specialist

White Hospitality GroupAbu Dhabi Emirate, UAETodayMid-Senior
Mid-Seniorfulltime

Skills

MarketingMediaSocial

About This Role

About Us

White Hospitality Group is a UAE-based hospitality company dedicated to creating unique dining experiences by combining international culinary excellence with local culture and traditions.

We are seeking a dynamic and creative Social Media Manager & Business Development Executive to strengthen our digital presence and support business growth across our hospitality concepts.

Social Media Management

  • Develop and execute social media strategies across Instagram, TikTok, Facebook, LinkedIn, Snapchat, and other relevant platforms.
  • Create engaging content including photos, videos, reels, stories, and promotional campaigns.
  • Manage content calendars and ensure consistent brand messaging.
  • Monitor social media trends and implement innovative marketing ideas.
  • Respond to customer inquiries, comments, and messages in a professional manner.
  • Analyze performance metrics and provide monthly reports with recommendations.
  • Coordinate with photographers, influencers, content creators, and marketing agencies.
  • Manage paid social media advertising campaigns and optimize ROI.

Business Development

  • Identify new business opportunities, partnerships, sponsorships, and collaborations.
  • Develop relationships with corporate clients, hotels, tourism partners, and event organizers.
  • Assist in planning and executing marketing campaigns, events, and promotional activities.
  • Support the launch of new restaurant concepts and marketing initiatives.
  • Conduct market research and competitor analysis.
  • Generate leads and assist in achieving sales and revenue targets.
  • Prepare business proposals, presentations, and partnership agreements.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum 3–5 years of experience in social media management, digital marketing, or business development.
  • Experience in hospitality, restaurants, cafés, food trucks, or F&B industry is highly preferred.
  • Strong knowledge of Meta Business Suite, Google Analytics, Canva, Adobe Creative Suite, and social media advertising.
  • Experience in content creation, photography, videography, and video editing.
  • Excellent communication and presentation skills in English; Arabic is an advantage.
  • Ability to work independently and manage multiple projects simultaneously.
  • Strong networking and relationship-building skills.
  • UAE driving license is an advantage.

What We Offer

  • Competitive salary package (based on experience)
  • Career growth opportunities within a rapidly expanding hospitality group
  • Dynamic and creative working environment
  • Opportunity to work with unique hospitality and restaurant concepts

How to Apply

Interested candidates may send their CV and portfolio to:

hr@whitehospitality.com

Subject: Application – Social Media Manager & Business Development Executive

Candidates with hospitality, restaurant, lifestyle, luxury, or food & beverage marketing experience will be given preference.

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