Social Media Account Manager

Role overview

Client and account ownership

• Serve as the primary day-to-day contact for assigned clients and build trusted relationships with stakeholders.
• Understand client businesses, objectives, audiences, and priorities; anticipate needs and manage expectations for scope, timelines, approvals, and deliverables.
• Lead meetings and presentations in Arabic and English, resolve issues, and position NNC as a strategic partner.
• Own account timelines, deliverables, approvals, dependencies, documentation, and coordination across multiple teams and accounts.
• Identify account-growth opportunities, support proposals, recognize scope creep, and protect client relationships and agency interests.

Social strategy and content

• Translate business objectives into social objectives, campaigns, content pillars, and platform plans.
• Understand audience behavior, culture, platform formats, trends, and content consumption across established and emerging platforms.
• Lead monthly and campaign content planning; write actionable briefs and review content calendars and creative work before client submission.
• Evaluate ideas for strategy, originality, platform relevance, and client objectives; provide clear, consolidated feedback.
• Understand short-form video, Reels, carousels, stories, static content, creators, and reactive content.

Language and regional understanding

• Review Arabic content for meaning, tone, cultural relevance, and quality, including identifying unnatural or overly literal translation.
• Ensure Arabic and English content communicates naturally and reflects UAE and GCC audiences, expectations, and cultural sensitivities.

Performance and community

• Interpret reach, engagement, views, watch time, retention, clicks, sentiment, and conversions where relevant.
• Contribute to monthly and campaign reports and business reviews; explain results and recommend next steps in clear business language.
• Monitor audience feedback, recurring questions, and sentiment; recognize and escalate reputation risks and feed community insights into content and strategy.

AI and collaboration

• Use generative AI for research, synthesis, planning, analysis, ideation, competitor research, trend analysis, briefing, reporting, and meeting summaries.
• Write effective prompts, verify AI-generated information, respect client confidentiality, and explore workflow automation.
• Coordinate across creative, copy, social, strategy, production, and growth teams; consolidate feedback, support junior colleagues, and solve problems under pressure.

Required qualifications

• 4–6+ years in social media, digital, advertising, creative, or integrated agency account management; agency experience is essential.
• Native Arabic speaker with excellent written and spoken Arabic and professional written and spoken English.
• Strong social media strategy, content, platform, client-management, presentation, briefing, and creative-feedback skills.
• Experience managing multiple accounts, stakeholders, deadlines, and cross-functional creative, strategy, production, and performance teams.
• Ability to interpret social analytics and convert data into recommendations; strong UAE and GCC cultural and digital understanding.
• Strong organization, prioritization, project management, problem solving, and judgment under pressure.
• Professional hands-on AI tool experience for research, analysis, briefing, reporting, synthesis, and workflow acceleration; strong prompting and critical evaluation skills.

Strong advantages

• Experience with UAE government or semi-government clients, major regional brands, or complex stakeholder environments.
• Experience with Sprinklr, Meltwater, Brandwatch, Hootsuite, or similar platforms; paid social and performance marketing; influencer or creator campaigns.
• Experience across integrated PR, social, digital, events, or production campaigns, or with project-management platforms such as ActiveCollab.

Life at NNC

What NNC offers

• Competitive salary, comprehensive health insurance, flexible working hours, and an overtime policy.
• Menstrual leave, an agile cross-functional environment, a team representing more than 16 nationalities, and a learning and development budget.