Social & Digital Media Content Creator
Skills
About This Role
Overview
- Create engaging and high-quality content for social media platforms such as Instagram, Facebook, TikTok, and YouTube
- Plan, shoot, and edit short-form videos (Reels, TikToks) to promote products effectively
- Appear on camera for product demonstrations, unboxing videos, and promotional content
- Design creative ad posts and marketing materials using tools like Photo editors
- Manage and optimize paid advertising campaigns on Meta platforms (Facebook & Instagram) and Google Ads
- Monitor campaign performance and improve ROI through data analysis and optimization
- Plan, create, and publish daily content aligned with current social media trends
- Handle social media accounts, including posting, replying to messages, and engaging with customers
- Collaborate with influencers and partners to increase brand reach and sales
- Conduct product photography and videography, including styling, lighting, and editing
- Work closely with the sales team to promote products and convert leads into customers
- Develop creative ideas, scripts, and campaigns to boost engagement and online sales
- Maintain consistent brand image and professional communication across all platforms
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