SEO Manager

About the Role

Key Responsibilities

• Develop and lead comprehensive SEO strategies aligned with client objectives, market opportunities, and commercial priorities.
• Manage a portfolio of client accounts, setting realistic expectations and owning SEO performance from strategy through execution.
• Set clear priorities, roadmaps, KPIs, and measurement frameworks focused on qualified organic traffic, conversions, and business value.
• Monitor search trends, competitors, algorithm updates, and emerging developments in AI search and GEO to identify opportunities and risks.
• Lead technical SEO audits covering crawlability, indexation, site architecture, internal linking, canonicalisation, JavaScript rendering, structured data, Core Web Vitals, page speed, and international SEO.
• Translate technical findings into clear, prioritised recommendations for development and product teams.
• Support website launches, redesigns, platform migrations, and domain or URL changes, ensuring SEO risks are identified and controlled.
• Develop content and on-page SEO strategies based on keyword research, search intent, audience needs, and competitive gaps.
• Guide the creation and optimisation of Arabic and English landing pages, category pages, product or service pages, and other search-led content.
• Work closely with content and localisation teams to ensure Arabic content is natural, culturally relevant, and appropriate for the Saudi market.
• Develop sustainable off-page SEO and digital authority strategies aligned with brand, quality, and risk standards.
• Act as a senior day-to-day SEO contact, building trusted relationships with client stakeholders.
• Communicate complex SEO topics clearly to both technical and non-technical audiences in Arabic and English.
• Prepare and deliver client presentations, performance reviews, strategic recommendations, and executive-level updates.

Qualifications and Experience

• 5-10 years of experience in SEO.
• Proficiency in Arabic and English, both written and spoken.
• Strong technical SEO expertise combined with content and off-page SEO capabilities.
• Ability to confidently manage client relationships and present recommendations.
• Experience translating data into clear business actions.

Preferred qualifications

• Previous experience working in an SEO, digital, media, or integrated marketing agency.
• Experience managing enterprise, e-commerce, retail, financial services, or multi-market accounts.
• Experience leading or mentoring SEO specialists and coordinating work across multiple disciplines.
• Familiarity with AI search, Generative Engine Optimisation (GEO), local SEO, and app search optimisation.
• Selection Process
• Shortlisted candidates may be asked to complete a practical SEO assessment. This assessment will involve identifying causes for a target page not ranking effectively and presenting a prioritised plan covering technical SEO, on-page optimisation, content, E-E-A-T, internal linking, and off-page recommendations.
• Work Location
• This full-time position is based in Riyadh, Saudi Arabia.