Senior Specialist B&M FO EMC
Skills
About This Role
Purpose & Overall Relevance For The Organization
This role is responsible for managing pre-season and in-season category buying for EMC DTC channels. (Retail, Ecom & Franchise guidance) In this role you are part of a team responsible for maximizing the sales, profitability & brand equity of the EMC (Emerging Markets Central) region by building the merchandising strategy for the market to drive the overall DTC business.
Key Responsibilities
- Drive category specific buying strategy and execution for DTC being responsible for meeting all KPIs including Net sales, Margin, range efficiency, productivity, and range overlap.
- Drive a compelling range/concept selection for each market by balancing both brand and commercial considerations and supporting the overall business strategy.
- Based on the OTB and the assortment plan, make the buying forecast ensuring consistency with the marketing strategy and historical data
- Drive Country Range enhancements through assortment planning that reflects localization and differentiation in the marketplace for DTC.
- Provide regular analysis of sell-through performance and contribute to strategic planning based on the analysis.
- Ensure product availability in collaboration with supply chain team, develop an action plan to mitigate risks.
- Identify market opportunities and implement actions to capture unmet consumer demand, improving customer satisfaction and market share.
- Work closely with Planning, Finance, Demand planning, SCM & operations teams to ensure alignment of trading actions with broader business strategies.
Key Relationships
- Planning
- Operations
- Brand
- Finance
- Supply Chain
- Franchise sales
- EM Hub Merchandising, Ecom & Franchise team
Knowledge, Skills And Abilities
- Strong time-management, planning and organizational skills
- Proficiency of MS Office suite of products
- Fluent in English
- Knowledge of Retail Management Systems
- Strong analytical skills
- Structured, organised and process orientated
Requisite Education And Experience / Minimum Qualifications
University degree in business/Finance/Merchandising.Merchandising Experience: 3+ years
adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace.
We do not tolerate the harassment or discrimination toward any of our applicants or employees.
We are an equal opportunity employer.
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