Senior Social Media Specialist
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Key skills for this role
About the Role
Key Responsibilities: Plan, organize, and manage monthly and campaign-based social media content calendars across all approved platforms. Develop, review, and publish social media content in Arabic and English, including captions, scripts, announcements, and campaign messages.
Key Skills for This Role
Full Job Posting
Key Responsibilities
- Plan, organize, and manage monthly and campaign-based social media content calendars across all approved platforms.
- Develop, review, and publish social media content in Arabic and English, including captions, scripts, announcements, and campaign messages.
- Ensure all content adheres to Client’s tone of voice, branding guidelines, and communication standards.
- Coordinate with design, video, and content teams to ensure timely delivery of high‑quality visual and multimedia assets.
- Monitor comments, messages, mentions, and complaints received through social media platforms.
- Respond to public inquiries and feedback professionally in accordance with approved response guidelines.
- Register, classify, and escalate complaints or sensitive issues to concerned internal departments for follow‑up and resolution.
- Track complaint handling progress and ensure timely closure through coordination with relevant stakeholders.
- Monitor social media performance across platforms using analytics and reporting tools.
- Track engagement, reach, growth, response rates, and complaint handling indicators.
- **Prepare monthly social media performance and complaints reports, including insights, trends, risks, and recommendations.**
- Support data‑driven optimization of content and campaign performance. **Coordinate social media support for corporate campaigns, events, initiatives, and announcements.**
- Liaise with internal departments to collect content inputs and ensure alignment with institutional priorities. **Coordinate with external agencies or partners when required to ensure quality, consistency, and compliance.**
- Ensure all social media activities comply with communication policies, approval processes, and reputational considerations.
- **Support crisis‑related and time‑sensitive communications under PR & Communications leadership direction.**
- Maintain organized records of content calendars, published posts, analytics reports, and approvals for audit and reference purposes.
& Experience
- **Bachelor’s degree in Communications, Media, Marketing, Digital Media, or a related field.**
- 4–6 years of experience in social media management, digital communication, or content coordination roles.
- **Proven experience managing multiple social media platforms and campaign‑based content.**
- Experience in corporate, governmental, or regulated environments is an advantage.
- **Strong Arabic and English writing, editing, and communication skills.** Solid understanding of social media platforms, audience engagement methods, and digital best practices.
- **Experience using social media management, monitoring, and analytics tools.** Strong organization, planning, and time‑management skills with the ability to meet tight deadlines.
- **High attention to detail, accuracy, and commitment to content quality and brand consistency.**
- Strong coordination and stakeholder management skills. **Professional, responsive, and capable of handling sensitive public interactions appropriately.**
Experience
- similar role : 4 years (Required)
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