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Senior Project Manager

VML Canada (English)
Toronto, CAN
Senior
Hybrid
Discovered 1 months ago
Project managementCRMCustomer experienceAgileScrumHybrid delivery methodologies

Full Job Posting

Company

VML is a WPP creative company combining brand experience, customer experience, and commerce to create connected brands.

WPP provides media intelligence, data solutions, creativity, production, enterprise solutions, and strategic counsel for leading brands.

Role overview

VML is seeking a strategic, results-driven Senior Project Manager with a strong foundation in CRM and customer experience.

The role leads end-to-end delivery of enterprise-scale initiatives and connects business stakeholders, technical teams, and executive leadership.

Project and program delivery

  • Own complex CRM and CX programs from discovery and planning through launch and post-go-live support.
  • Maintain integrated roadmaps, risk registers, and data-driven status reports.
  • Resolve cross-functional dependencies and facilitate sprint planning, backlog grooming, retrospectives, and release coordination.

CRM and customer experience

  • Drive projects involving CRM platforms, customer data strategies, and omnichannel customer journeys.
  • Partner with Product, Design, and Engineering to connect technical solutions with improved customer outcomes.
  • Champion a customer-experience-first approach across workstreams.

Stakeholder and vendor management

  • Advise senior leadership and executive sponsors through clear escalation paths and proactive communication.
  • Manage internal teams, third-party vendors, and system integration partners.
  • Lead steering committees and governance reviews.

Required qualifications

  • 5+ years of project management experience focused on CRM and/or customer experience transformation initiatives.
  • Proven experience delivering enterprise-scale projects in fast-paced, matrixed environments.
  • Strong command of Agile, Scrum, and hybrid delivery methodologies.
  • Exceptional stakeholder communication, executive reporting, and risk management skills.
  • Strong understanding of CRM platforms, customer data models, and customer journey frameworks.
  • Bachelor’s degree in business, technology, or a related field, or equivalent experience.

Preferred qualifications

  • Hands-on Salesforce experience and Jira proficiency are pluses.
  • Familiarity with Confluence, Smartsheet, or Azure DevOps is preferred.
  • Relevant project management or Salesforce certifications are preferred or a bonus.
  • Exposure to AI-driven CRM capabilities is highly desirable.

Workplace

  • VML uses a hybrid approach, with teams in the office an average of four days per week.
  • Accommodations or flexibility can be discussed with the hiring team.

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