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Senior Partner Marketing Manager

Recorded Future
Dubai, UAE
Full-time
Senior · 5+ years experience
Onsite
Discovered 3 days ago
SalesforcePRMmarketing automation

Full Job Posting

What You'll Do

Own the partner marketing strategy, frameworks, and playbooks for EMEA and APJ across distributors, resellers, and service providers

Run a quarterly partner marketing planning process with channel sales and marketing, prioritizing by partner performance, strategic fit, pipeline potential, and budget

Make sure a defined share of regional field marketing budgets goes to partner-led pipeline activity, while final spend decisions stay with field marketing

Manage the central partner marketing budget and any MDF and co-op funds, including allocation, approvals, and ROI reporting

Own marketing strategy for technology alliances and marketplaces, including AWS and Microsoft private offers, solution-led listings, and joint go-to-market initiatives

Work with Mastercard's channel organization on joint marketing and go-to-market opportunities

Lead partner enablement across both regions, including newsletters, webinars, training, partner summits, and sales kickoffs

Own partner collateral and co-branded content, ensuring consistent partner use of the brand

Be the main point of contact between marketing, regional channel teams, and the partners, including marketing content on the Channeltivity portal

Represent partner marketing needs with sales operations on lead routing, deal registration SLAs, and partner reporting

Report on marketplace performance, partner readiness, and budget ROI, and share accountability with channel and field marketing for partner-sourced pipeline

What You'll Bring

5 or more years of B2B marketing experience, with significant time in channel, partner, or alliances marketing (required)

Direct experience building and running a partner marketing strategy and planning process across multiple regions (required)

Experience working through influence with channel, sales, and marketing teams who own their own budgets (required)

Experience managing MDF or co-op funds and tying partner programs to pipeline and ROI (required)

Hands-on cloud marketplace experience with AWS or Microsoft, including private offers and co-sell programs

Experience building partner enablement programs and running marketing across EMEA and APJ

Working knowledge of Salesforce, PRM tools, and marketing automation

Ability to turn technical security concepts into messaging partners can use

Cybersecurity or technical enterprise B2B background strongly preferred

What Success Looks Like

Channel and field marketing adopt the quarterly planning process and it shapes where money gets spent

Marketplace and alliance marketing performance grows, with better partner solution visibility

Partners are better prepared to sell Recorded Future and engage with enablement resources

Partner funds deliver a clear return, and partner-sourced pipeline grows alongside channel and field marketing

Why should you join Recorded Future? Recorded Future employees (or “Futurists”), represent over 40 nationalities and embody our core values of having high standards, practicing inclusion, and acting ethically. Our dedication to empowering clients with intelligence to disrupt adversaries has earned us a 4.6-star user rating on G2 and more than 50% of Fortune 100 companies as customers.

Want more info? Blog & Podcast : Learn everything you want to know (and maybe some things you’d rather not know) about the world of cyber threat intelligence Linkedin , Instagram & Twitter : What’s happening at Recorded Future The Record : The Record is a cybersecurity news publication that explores the untold stories in this rapidly changing field Timeline : History of Recorded Future Recognition : Check out our awards and announcements

We are committed to maintaining an environment that attracts and retains talent from a diverse range of experiences, backgrounds and lifestyles. By ensuring all feel included and respected for being unique and bringing their whole selves to work, Recorded Future is made a better place every day. If you need any accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to our recruiting team at [email protected]

Recorded Future is an equal opportunity and affirmative action employer and we encourage candidates from all backgrounds to apply. Recorded Future does not discriminate based on race, religion, color, national origin, gender including pregnancy, sexual orientation, gender identity, age, marital status, veteran status, disability or any other characteristic protected by law. Recorded Future will not discharge, discipline or in any other manner discriminate against any employee or applicant for employment because such employee or applicant has inquired about, discussed, or disclosed the compensation of the employee or applicant or another employee or applicant.

Recorded Future does not administer a lie detector test as a condition of employment or continued employment. This is in compliance with the law of the Commonwealth of Massachusetts, and in alignment with our hiring practices across all jurisdictions.

Recorded Future maintains a drug-free workplace.

Note: Our interview process for all final-round candidates requires a mandatory in-person interview or a live, scheduled video conference with the hiring manager . We do not conduct interviews via instant messaging or text. All communications during the application process will come from individuals within our HR department via their Recorded Future email address.

Notice to Agency and Search Firm Representatives: Recorded Future will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to Recorded Future, including those sent to our employees or through our website, will become the property of Recorded Future. Recorded Future will not be liable for any fees related to unsolicited resumes.

Agencies must have a valid written agreement in place with Recorded Future's recruitment team and must receive written authorization before submitting resumes. Submissions made without such agreements and authorization will not be accepted and no fees will be paid.

Requirements

  • 5 or more years of B2B marketing experience, with significant time in channel, partner, or alliances marketing (required)
  • Direct experience building and running a partner marketing strategy and planning process across multiple regions (required)
  • Experience working through influence with channel, sales, and marketing teams who own their own budgets (required)
  • Experience managing MDF or co-op funds and tying partner programs to pipeline and ROI (required)
  • Hands-on cloud marketplace experience with AWS or Microsoft, including private offers and co-sell programs
  • Experience building partner enablement programs and running marketing across EMEA and APJ
  • Working knowledge of Salesforce, PRM tools, and marketing automation
  • Ability to turn technical security concepts into messaging partners can use
  • Cybersecurity or technical enterprise B2B background strongly preferred

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