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Senior Marketing Manager

UpNext UAEDubai, UAE1 months agoMid-Seniorfulltime
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About This Role

We are seeking a Senior Marketing Manager to join a leading real estate developer in Dubai.

Key Responsibilities

  • Define, own, and continuously refine the overall marketing strategy aligned with business, sales, and development objectives.
  • Lead brand strategy across master developments and individual projects, ensuring clarity, consistency, and differentiation.
  • Plan and execute integrated marketing campaigns including launches, sales-driven initiatives, and long-term brand-building programs.
  • Lead and manage all external agencies (creative, media, digital, PR, production, research).
  • Prepare, manage, and control annual marketing budgets with a strong focus on efficiency and commercial impact.
  • Independently manage multiple projects from concept through execution with minimal supervision.

Qualifications & Experience

  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • Minimum 10 years’ marketing experience, with mandatory experience within a real estate developer environment.
  • Proven track record in brand development, market strategy, and high-impact campaign delivery.
  • Demonstrated experience operating in lean or standalone marketing roles with full A–Z ownership.
  • Strong experience managing agencies and influencing senior stakeholders.

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