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Senior Industry Analyst & Public Relations Specialist

BlackBerry
Ottawa, CAN
Full-time
Onsite
Discovered 3 weeks ago
Industry analyst relationsPublic relationsCorporate communicationsStrategic communicationsMedia relationsExecutive messaging

Full Job Posting

About QNX

QNX provides operating systems, hypervisors, middleware, solutions, development tools, support, and services for embedded systems.

QNX technology is used in automotive, medical devices, industrial controls, robotics, commercial vehicles, rail, and aerospace and defense.

QNX software is deployed in more than 275 million vehicles.

Role overview

The Senior Industry Analyst & Public Relations Specialist leads global industry analyst engagement and supports North American earned media.

The role partners with product management, product marketing, sales, and executive leadership to shape how external stakeholders understand and evaluate QNX.

The role supports positioning QNX in software-defined vehicles, physical AI, safety-critical edge computing, robotics, and intelligent systems.

Global analyst relations

  • Develop and execute analyst relations strategy and manage relationships with analyst firms and industry influencers.
  • Plan briefings, inquiries, and quarterly and annual engagement programs.
  • Manage participation in analyst evaluations, market guides, vendor assessments, and competitive rankings.
  • Use analyst insights to inform messaging, competitive positioning, product strategy, and executive thought leadership.
  • Integrate analyst research and third-party validation into communications and marketing campaigns.

Public relations and communications

  • Support North American PR campaigns and announcements with regional media strategies.
  • Develop media pitches, press releases, executive briefing materials, bylined articles, and thought leadership content.
  • Secure executive media interviews, speaking opportunities, and award nominations.
  • Monitor media, industry trends, competitor activity, and news opportunities.
  • Partner with marketing and sales to develop customer stories and regional success stories.
  • Help manage external PR agencies and oversee campaign execution, reporting, and performance measurement.

What the candidate brings

  • Significant experience in analyst relations, public relations, corporate communications, or strategic communications.
  • Established relationships and experience with leading analyst firms and market intelligence organizations.
  • Demonstrated success building relationships with analysts, media, influencers, and key stakeholders.
  • Exceptional written and verbal communication skills, including executive messaging, media engagement, content creation, and thought leadership.
  • Strong business and communications acumen and ability to translate emerging market trends; the provided source text ends during this qualification.

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