Senior Associate, Programmatic

Role overview

Responsibilities

• Develop and communicate digital campaign strategies and tactical approaches.
• Execute, manage, and optimize online campaigns, including performance media, audience-based buying, and remarketing.
• Build client relationships; prepare proposals, client decks, and status documents.
• Oversee creative assets, insertion orders, and campaign documentation.
• Coordinate with analytics and media partners on reporting, insights, and platform implementation.
• Troubleshoot campaign issues and manage quality control and campaign QA.
• Coach Associates on campaign support, optimization strategies, and best practices.
• Attend client meetings and knowledge-sharing sessions.
• Manage DMPs, DSP partners, ad-verification services, and third-party data providers.
• Monitor performance, forecasts, and account standards; contribute to client and senior-management forecasting.
• Document best practices and support teamwork and continuous improvement.

Qualifications

• 1–2+ years of programmatic experience, including bid management, campaign management and optimization, or digital media operations.
• Proficiency in Microsoft Excel, including Pivot Tables and VLOOKUP, and listed or related DSP platforms.
• Strong analytical and mathematical skills.
• Project management capabilities.
• Understanding of interactive media planning and buying.
• Client-facing experience and risk management skills are preferred.

Platforms and media expertise

• Platforms include Prisma/MediaOcean, The Trade Desk, PulsePoint, Deep Intent, DV360, Amazon DSP, Yahoo DSP, or related DSPs.
• Campaign areas include performance media, audience-based buying, remarketing, and digital media planning and execution.

Compensation

• The stated compensation range is USD $60,800–$84,000 annually.

Benefits

• Benefits include medical, dental, vision, disability, 401(k), parental and family care leave, family-forming assistance, tuition reimbursement, and flexible time off.