Senior Analyst, Data Strategy

What you'll do:

About you:

Additional information

Qualifications

• 2–3 years of experience in marketing or media analytics, including experience analyzing pharmaceutical marketing campaigns.
• Strong understanding of digital and traditional media performance metrics.
• Proficiency in Google Analytics and Tableau.
• Familiarity with pharmaceutical marketing measurement tools, such as Crossix, and the ability to interpret their outputs for client reporting and recommendations.
• Working knowledge of tagging systems and campaign performance datasets.
• Proficiency in Excel and PowerPoint (or Google equivalents).
• Strong analytical, problem-solving, and communication skills.
• Ability to translate complex data into insights for non-technical audiences.
• Organized and able to manage multiple deliverables across timelines.
• Additional information
• What we can offer
• You will receive a 401K plan with an employer match contribution up to 4% (immediately vested), as well as life insurance, disability coverage, and medical, dental, and vision plans for peace of mind. Enjoy flexible working arrangements, including hybrid and remote work, along with the option to work from anywhere across the globe two weeks each year. We provide 20 vacation days plus one personal well-being day, recognise 9 public holidays, along with gifted end-of-year holidays and an early Summer Friday finish in June, July, and August.
• Access free counselling through our employee assistance program and personalized health support. Our enhanced maternity, paternity, family leave, and fertility policies provide support across every stage of your family-planning journey. You can also benefit from continuous opportunities to professionally develop with on-demand training, support, and global mobility opportunities across the business.
• We encourage all applicants to read our candidate privacy notice before applying to Avalere Health.

Responsibilities

• Develop and deliver recurring and ad hoc reporting with accuracy, clarity, and alignment to client KPIs.
• Translate performance data into clear insights and optimization recommendations.
• Support the development and refinement of measurement frameworks.
• Partner with Strategy, Media, Client Services, Data Engineering, and Data Science teams to ensure data integrity and actionable reporting outputs.
• Contribute to Tableau dashboard builds and reporting automation initiatives.
• Assist in integrating advanced analytics outputs (e.g., attribution, incrementality, MMM) into client reporting.
• Identify performance trends, risks, and opportunities within campaign data.
• Ensure timely delivery of reporting outputs and proactively communicate risks or blockers.