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Salesforce Associate Architect

Dentsu
Pune, IND
Full-time
Mid
Onsite
Discovered 3 weeks ago
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Full Job Posting

MUST-HAVE

  • Marketing Cloud
  • Marketing Cloud Connector for Data Cloud: Contact, Subscriber & engagement event ingestion
  • Journey Builder, Email Studio & Automation Studio working knowledge
  • Consent & suppression propagation; closed-loop activation back into Data Cloud
  • DESIRED
  • Data Architecture & BI Integration
  • Batch ETL, CDC, event streaming & API ingestion — pattern selection per source
  • SQL for Calculated Insights, ad hoc validation & reconciliation queries
  • Power BI / Tableau connector patterns from Data Cloud; report-ready entity design
  • REQUIRED

Key Responsibilities

  • Technical Leadership & Solution Design
  • Own solution architecture across Sales Cloud, Service Cloud, Data Cloud, and Agentforce workstreams — producing SDDs, data flow diagrams, and integration design documents.
  • Lead, mentor, and review the work of a Salesforce engineering team; act as the primary technical escalation point across all platform layers.
  • Present architecture decisions and trade-offs confidently to client stakeholders, business owners, and enterprise architects.
  • Sales Cloud & Service Cloud Delivery
  • Design and deliver end-to-end Sales Cloud solutions — lead management, opportunity lifecycle, forecasting, CPQ, and Einstein-assisted productivity tooling.
  • Architect Service Cloud solutions covering case management, Omni-Channel routing, Knowledge, and self-service portals; ensure seamless hand-off between sales and service processes.
  • Govern data quality, duplicate management, and object model integrity across the CRM platform.
  • Data Cloud — Ingestion, Identity & Activation
  • Design multi-source ingestion pipelines and DMO structures; architect Identity Resolution to produce a trusted Unified Individual Profile and Customer 360 view.
  • Build Calculated Insights and Segments that drive activation across marketing and service channels; surface Customer 360 to Sales and Service reps via embedded components and CRM Analytics.
  • Establish source-to-target reconciliation controls, data quality alerts, and retention policies; integrate Data Cloud data with Power BI / Tableau for enterprise reporting.
  • Agentforce Implementation
  • Architect and build Data Cloud-grounded Agentforce agents for Sales assist, Service resolution, and Marketing personalisation use cases.
  • Configure Trust Layer guardrails and RAG retrieval strategies; define autonomous vs. assistive automation boundaries per use case.
  • Marketing Cloud Integration (Desired)
  • Design Marketing Cloud as a Data Cloud source system — governing connector configuration, engagement event ingestion, and closed-loop activation back into Journey Builder.
  • Certifications
  • Certifications marked ★ are considered essential for this role; others are advantageous.
  • ★ Sales Cloud Consultant
  • ★ Service Cloud Consultant
  • ★ Data Cloud Consultant
  • ★ Salesforce Data Architect
  • ★ Agentforce Specialist
  • Salesforce AI Associate
  • Marketing Cloud Consultant
  • CRM Analytics & Einstein
  • Tableau Desktop Specialist
  • This document is confidential and intended for internal recruitment use only.
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