Public Relations Specialist
Role Overview
Full-time, on-site Public Relations Specialist role based in Dubai, UAE.
Develop and execute PR strategies to promote services, strengthen brand reputation, and support business objectives.
Key Skills for This Role
Full Job Posting
About RAALC
RAALC is a DLD-authorised real estate registration trustee office at the Dubai Supreme Court Complex in Umm Hurair 2, Dubai.
Services include property transfers, delayed sales, off-plan registration, title deed modification, property blocking, mortgage registration and release, lease-to-own and financial lease registration, Ejari, company registration, and notary services.
The office operates Monday to Friday, 8:00 AM to 8:00 PM, and is part of the RAALC Group.
Role
Full-time, on-site Public Relations Specialist role based in Dubai, UAE.
Develop and execute PR strategies to promote services, strengthen brand reputation, and support business objectives.
Responsibilities
- Draft and distribute press releases; prepare media kits.
- Manage journalist and media outlet relationships; coordinate interviews and press conferences as needed.
- Monitor media coverage and online reputation.
- Collaborate with internal teams to ensure consistent messaging across communication channels.
- Support strategic communications and contribute digital-platform content.
- Provide input on campaigns and events that enhance RAALC’s public profile.
Qualifications
- Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or a related field.
- At least one year of public relations experience.
- Proficiency in English; Arabic language skills are a plus.
- Prior experience in real estate, legal services, or related sectors in the UAE is advantageous.
- Strong PR and media relations skills, including professional media relationships.
- Ability to draft accurate, clear PR materials aligned with organizational goals.
- Strong communication and strategic communications abilities, including writing, speaking, and message development.
- Organizational skills, attention to detail, and ability to manage multiple projects under tight deadlines.
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