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Program Manager - Retail Media Ads

talabatDubai, UAE1 months agoSenior
Program Manager - Retail Media Ads
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Via NaukriGulf·

About This Role

What s On Your Plate?

  • Own Retail Media enablement programs end to end, ensuring markets and partners are equipped to sell, pitch, and activate our ad solutions effectively.

  • Lead Go To Market planning for new retail media products, formats, and seasonal moments in close collaboration with Product, Sales, and Marketing.

  • Develop and continuously evolve best in class pitch decks, sales narratives, and value propositions tailored to CPG brands, agencies, and suppliers.

  • Drive B2B communications across the region including toolkits, launch packs, newsletters, internal updates, and playbooks.

  • Translate complex product and data capabilities into simple, compelling stories that resonate with external partners.

  • Act as a central point of coordination between regional strategy and local execution, ensuring consistency while allowing market level flexibility.

  • Track adoption and effectiveness of enablement initiatives, using insights to iterate and improve.

  • Support strategic initiatives such as agency programs, industry vertical plays, and large regional partnerships.

  • Bring fresh ideas to how we package, position, and commercialize retail media. Creativity is not optional.

What Did We Order?

  • 5+ years of experience in program management, commercial enablement, product marketing, or retail media and ad tech.

  • Strong understanding of digital advertising, retail media, or marketplace ecosystems. CPG experience is a plus.

  • Proven ability to build Go To Market plans and sales enablement materials that drive commercial impact.

  • Exceptional storytelling and presentation skills with the ability to make data and products sell.

  • Highly organized, detail oriented, and comfortable managing multiple workstreams in parallel.

  • A creative thinker who enjoys shaping narratives, not just executing tasks.

  • Strong stakeholder management skills with experience working across regional and local teams.

  • Comfortable operating in a fast paced, ambiguous environment and turning ideas into action.

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