Pricing And Campaign Manager
Role Overview
Lenskart is a fast paced growing organization with dynamic pricing and campaigns used to maximize on conversion for incoming visitors across online & offline channels. This role is Business Tech and is operational in nature. Here technical changes are to be done to support Business, to increase revenue. This is not a Core Tech Role.
This role includes:
Managing Pricing and discounting Structure for multiple countries
Build intuitive customer journeys on app and website
Managing Products & Lens Packages - pricing and communication
Taking major Sale Campaigns lives
Data analytics for all web and app changes - product performance, campaign performance, customer journey funnel
Frontend Changes for App, MSite, Desktop
Providing real time support & resolution to stores for any queries related to pricing
What you will get to learn here:
How global business runs - there are certain products, offers, campaigns which are country specific. How to manage those.
How different teams coordinate among themselves - Catalog Team, Tech Team, Business Team & deliver a perfect customer experience on website and app
How major campaigns (Pricing, new product launches, new customer acquisition, and other Big Sales) & offers are derived across Ecommerce
Business decision process behind every campaign, offers, journeys, and pricing changes
Key Skills for This Role
Full Job Posting
About the role
Lenskart is a fast paced growing organization with dynamic pricing and campaigns used to maximize on conversion for incoming visitors across online & offline channels. This role is Business Tech and is operational in nature. Here technical changes are to be done to support Business, to increase revenue. This is not a Core Tech Role.
This role includes:
Managing Pricing and discounting Structure for multiple countries
Build intuitive customer journeys on app and website
Managing Products & Lens Packages - pricing and communication
Taking major Sale Campaigns lives
Data analytics for all web and app changes - product performance, campaign performance, customer journey funnel
Frontend Changes for App, MSite, Desktop
Providing real time support & resolution to stores for any queries related to pricing
What you will get to learn here:
How global business runs - there are certain products, offers, campaigns which are country specific. How to manage those.
How different teams coordinate among themselves - Catalog Team, Tech Team, Business Team & deliver a perfect customer experience on website and app
How major campaigns (Pricing, new product launches, new customer acquisition, and other Big Sales) & offers are derived across Ecommerce
Business decision process behind every campaign, offers, journeys, and pricing changes
Requirements
- What is expected from candidate:
- High on ownership & Intent to Work - you will be responsible for zero error and on time delivery of changes in 3000+ stores and online channels in multiple countries
- Strong analytical and logical skills - you will have to build complex pricing logics and ensure they don't break across millions of frames and lens combinations
- High standard on quality of output
- Responsiveness - High availability as most of the changes are very time-sensitive
- Openness to learn new tools (internal and external) and systems
- Great at communication. You will be working with country heads and global teams on a daily basis. You need to be proficient in written and verbal english.
- Good with data analytics and numbers - big part of your roles will be to analyse performance of campaigns, offers, pricing changes that you do
- Use of latest analytics tools and AI systems for work automation and testing
- Proficiency in Microsoft Excel, HTML, CSS, Javascript
- Working Schedule:
- Person will be working standard: 5 days a week, 9 hours / day
- 2 weekly off-s will be there. There will be a roster system, so for some days Sat and Sun might be working (work from off on weekend if part of roster), but alternate off will be given for those 2 days
About Lenskart
Indian public eyewear retailer and manufacturer selling prescription glasses, sunglasses, and contact lenses online and in stores.
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