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PR Account Manager (Arabic Speaker)

Cicero & BernayDubai, UAE1 months agoMid-Senior
Mid-Seniorfulltime

Skills

Client Relationship ManagementSales StrategyBusiness Development

About This Role

Overview

PR Account Manager is responsible for supporting the delivery of public relations and earned media activity for assigned client accounts, with a strong focus on media relations, content development, and execution.

In addition to day-to-day account support, the role plays an active part in media landscape research, reputation monitoring, and emerging platform awareness, helping ensure clients remain relevant, credible, and well-positioned.

The Specialist is expected to take growing ownership of account delivery, contribute informed thinking, and manage assigned responsibilities with care, judgement, and commercial awareness.

The role requires working across multi-stakeholder environments and supporting communication aligned with broader strategic and reputational considerations.

Client & Account Ownership

  • Act as a day-to-day contact for assigned clients, managing routine communication and requests with professionalism and responsiveness.
  • Support account planning and delivery by tracking actions, deadlines, and approvals.
  • Attend client meetings, prepare notes, and follow through on agreed actions.
  • Support coordination across multiple stakeholder groups, including senior leadership, government entities, partners, and external collaborators.
  • Manage approvals and feedback loops across stakeholder environments.
  • Ensure alignment of communication with broader strategic objectives and institutional priorities.

Media Relations & Earned Media

  • Research, draft, and distribute press releases, media pitches, and news materials.
  • Build and maintain relationships with journalists, editors, and content creators relevant to client sectors, locally, regionally and globally.
  • Support proactive media outreach and follow-ups to secure coverage and opportunities (both media and speaking opps).
  • Support media engagement for announcements, partnerships, initiatives, and sector-related developments.
  • Develop targeted media outreach across business, government, culture, lifestyle, and community-focused media segments.
  • Assist in securing opportunities that position clients as thought leaders within their sectors.

Media Landscape & Reputation Research

  • Monitor traditional, digital, and emerging media platforms to track coverage, sentiment, and reputational signals.
  • Conduct ongoing research into media trends, new outlets, journalists, formats, and thought leadership opportunities locally, regionally and globally.
  • Monitor policy, industry, and sector developments that may influence client narratives and communications priorities.
  • Flag potential risks, opportunities, and narrative shifts that may impact client reputation.

Content Development & Thought Leadership Support

  • Support the development of story angles, commentary topics, and thought leadership content aligned with client positioning.
  • Ensure content is accurate, well-written, and aligned with agreed messaging and reputational goals.
  • Assist in positioning clients as credible voices within their industries.
  • Support the drafting of leadership messaging, talking points, and briefing materials.

Campaign & PR Execution

  • Develop and execute PR campaigns and initiatives, ensuring deliverables are completed on time and to standard.
  • Support in developing communication strategies for the client, including but not limited to PR strategies, strategic approaches, thought leadership strategies/plans.
  • Coordinate with internal teams to ensure smooth delivery across PR activities.
  • Assist in proposal development and campaign planning where required.

Monitoring, Reporting & Insight Generation

  • Track media coverage and compile coverage reports, summaries, and basic analysis for clients.
  • Identify insights, learnings, and areas for improvement from coverage and media response.
  • Support reporting on activity effectiveness and contribution to client objectives.

Commercial Awareness & Budget Responsibility

  • Manage assigned tasks and activities within agreed scopes and budgets.
  • Support low-value commercial negotiations (e.g. content production, media-related costs, tactical activations) under guidance.
  • Flag potential scope creep, budget risks, or inefficiencies early to senior team members.

Professional Development & Accountability

  • Take ownership of assigned accounts and responsibilities, following through on commitments.
  • Stay informed on PR best practices, industry trends, and media developments.

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