Marketing Operations Intern
Key Skills for This Role
Full Job Posting
Job Description / 职位描述
We are looking for a proactive and detail-oriented intern to support two key project areas: webinars/meetups and case study development. This role is ideal for someone who enjoys a mix of operations, marketing, and creative collaboration, and wants hands-on experience working with internal teams and external partners.
【Key Responsibilities】
1. Webinar / Meetup Support
Logistics & Operations
Assist with event scheduling and coordination
Scout and evaluate potential venues or virtual platforms
Arrange and manage event equipment and setup
Marketing & Promotion
Create and manage registration pages
Support email campaigns (pre-event and post-event follow-ups)
Assist in promotional activities (social media, outreach, etc.)
Content & Planning
Collaborate with internal teams on event content development
Coordinate with external partners to curate unique and engaging sessions
Support overall event planning and execution
Outreach & Partnerships
Identify and reach out to potential speakers and panelists
Engage with local meetup organizers and relevant communities
Research and connect with relevant conferences and event partners
2. Case Study Development Support
Project Coordination & Sourcing
Facilitate sourcing of materials and resources
Communicate with suppliers and partners
Assist with project management and shipment coordination
Ideation & Collaboration
Work with partners (KOLs, tech companies, creators) to refine ideas
Support development of concepts such as merchandise or product use cases
Content Creation & Storytelling
Help shape compelling narratives for case studies
Assist in creating video outlines, scripts, and screen recordings
Support production of social media content and written case study articles
Identify and reach out to potential partners (KOLs, creators, companies) for case studies
Build relationships with collaborators to source strong case study opportunities
Research relevant communities, platforms, and events to identify potential participants
Requirements / 职位要求
- 【Qualifications】
- 1. Strong organizational and communication skills
- 2. Ability to manage multiple tasks and projects simultaneously
- 3. Interest in events, marketing, and content creation
- 4. Comfortable working with both internal teams and external partners
- 5. Detail-oriented with a proactive, problem-solving mindset
- 【Preferred (Nice to Have)】
- 1. Experience with event coordination or marketing campaigns
- 2. Familiarity with content creation (video, social media, writing)
- 3. Interest in tech, creator economy, or partnerships
- 4. Experience marketing software products, especially AI-related products
- 5. Familiarity with e-commerce platforms, tools, or workflows
- 【What You’ll Gain】
- 1. Hands-on experience in event execution and project management
- 2. Exposure to cross-functional collaboration (marketing, content, partnerships)
- 3. Opportunity to contribute to real-world case studies and campaigns
About Alibaba Group
Global technology company focused on AI, cloud, and consumption.
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