Marketing Manager
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About the Role
Segrex Development LLC is a real estate developer focused on delivering luxury residential projects, including Stonehenge Tower 1, Stonehenge Tower 2, Vitality Residence, and Olivia Gardens Residence.
Key Skills for This Role
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Company Description
Segrex Development LLC is a real estate developer focused on delivering luxury residential projects, including Stonehenge Tower 1, Stonehenge Tower 2, Vitality Residence, and Olivia Gardens Residence.
The company is known for superior quality properties featuring sophisticated design, thoughtful floor plans, and high-end amenities that promote an elevated lifestyle.
Segrex aims to be one of the most prestigious developers in the market, creating homes that reflect modern, aspirational living.
Its projects have earned international recognition, including an award for Vitality Residence in the Apartment/Condominium Development category for Dubai and a Luxury Lifestyle Award naming Olivia Gardens Residence among the TOP 100 Luxury Residences of the World.
Segrex actively engages its audience through digital channels such as YouTube, Instagram, and Telegram.
Role Description
This is a full-time, on-site Marketing Manager role based in Dubai.
The Marketing Manager will plan, execute, and optimize marketing strategies to promote Segrex’s luxury residential projects, drive brand awareness, and support sales targets.
Daily responsibilities include developing integrated marketing campaigns, coordinating advertising, PR, and media activities, and managing content for digital platforms, including social media, website, and email.
The role involves overseeing market research, monitoring competitors, analyzing campaign performance metrics, and preparing regular reports and insights for leadership.
The Marketing Manager will collaborate closely with sales, design, and external agencies to ensure consistent brand positioning, organize events and launches, manage marketing budgets and timelines, and ensure all materials align with the company’s premium brand standards.
Qualifications
- Experience in marketing strategy development, brand positioning, and campaign planning, ideally within real estate, luxury, or related industries.
- Proficiency in digital marketing, including social media management, content planning, and performance analytics across platforms such as Instagram, YouTube, and other digital channels.
- Strong skills in marketing communications, copywriting, and editing for ads, brochures, presentations, and online content.
- Ability to conduct and interpret market research, analyze customer insights, track KPIs, and translate data into actionable recommendations.
- Proven experience managing external agencies, vendors, and creative partners to deliver high-quality marketing assets on time and within budget.
- Excellent project management, organizational, and time-management skills, with the ability to prioritize multiple initiatives in a fast-paced environment.
- Strong interpersonal and stakeholder management skills, with the ability to collaborate effectively with cross-functional teams and senior leadership.
- Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced degree or relevant certifications are an advantage.
- Professional proficiency in English;
- knowledge of Russian is an advantage.
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