Marketing Director- Bilingual

We are seeking an experienced Bilingual Marketing Director( English and Arabic) to lead the marketing strategy, brand development, and audience growth for a portfolio of hospitality, tourism, lifestyle, and destination-led projects in the UAE.

This is a leadership role for a strategic marketer who understands how to build destinations, drive visitation, create compelling brand narratives, and deliver measurable commercial results.

Develop and execute integrated marketing strategies across hospitality, tourism, events, and destination assets.

Lead brand positioning, campaign development, media planning, digital marketing, PR, and content strategy.

Drive visitor acquisition, engagement, and retention through data-driven marketing initiatives.

Manage agencies, creative partners, media partners, and internal stakeholders.

Oversee marketing budgets, performance tracking, and ROI measurement.

Collaborate closely with commercial, operations, events, and business development teams to maximize revenue opportunities.

Build and mentor a high-performing marketing team.

10+ years of marketing experience, with at least 5 years in a leadership role.

Strong background in hospitality, tourism, destination marketing, lifestyle destinations, or large-scale events.

Proven experience developing and executing successful marketing campaigns in the UAE or GCC.

Deep understanding of visitor behavior, tourism trends, digital marketing, CRM, and audience development.

Experience managing multi-million-dirham marketing budgets and external agencies.

Strong stakeholder management and presentation skills.

Bachelor's degree in Marketing, Business, Communications, or a related field.

Destination development and placemaking projects.

Hospitality groups, tourism boards, destination management companies, or major festivals and events.

UAE market knowledge and existing regional industry network.

A commercially minded marketing leader who can transform destinations into sought-after experiences, build strong brands, and drive sustained visitation and growth.