Marketing Coordinator

About This Role

Marketing Coordinator

Department

Marketing

Reports To

Marketing Supervisor / Corporate Marketing Director

Role Description

The Marketing Coordinator supports the execution of marketing plans and promotional activities to enhance the hospital’s brand visibility and patient engagement. The role is responsible for coordinating marketing campaigns, managing digital platforms, and supporting community outreach initiatives.

Key Responsibilities

• Assist in implementing marketing and branding strategies.
• Coordinate promotional campaigns and hospital events.
• Manage and update social media platforms and website content.
• Track and report marketing campaign performance.
• Coordinate patient engagement and community outreach activities.
• Support the preparation of marketing materials and presentations.
• Ensure brand consistency across all communications.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, Healthcare Management, or related field.
• 1–3 years of marketing experience, preferably in healthcare or service industries.

Skills Required

• Strong communication and coordination skills.
• Knowledge of social media management and digital marketing.
• Basic graphic design and content creation skills are preferred.
• Ability to multitask and work under deadlines.
• Proficiency in Microsoft Office applications.