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Manager - Sports Subscriptions & Monetization Strategy, Sports

JioStar
Mumbai, IND
Manager · 8+ years experience
Onsite
Discovered 3 weeks ago

Full Job Posting

Key Responsibilities

  • 1 - Subscription Strategy a) Digital
  • Partner with Product and Partnerships teams to maximise Sports subscription revenues on JioHotstar.
  • Analyse viewership trends, fan behaviour, platform data and competitive landscape to shape innovative strategies for pricing, packaging and subscriber acquisition.
  • b) Television
  • Partner with Distribution, Content and Marketing teams to help shape the distribution strategy for Star Sports.
  • Evaluate channel packaging, pricing, market dynamics and consumer trends to identify and implement opportunities that maximise distribution revenue from the linear ecosystem.
  • 2 - Fan Engagement & Platform Monetisation
  • Work with the Product team to develop interactive experiences such as play-along games and other fan engagement propositions.
  • Identify opportunities to convert fan engagement into meaningful revenue through platform partnerships and other monetisation initiatives.
  • Analyse fan behaviour across the viewing journey to identify opportunities to increase engagement on JioHotstar.
  • 3 - New Strategic Initiatives
  • Translate audience insights and emerging trends into actionable product and business opportunities that create long term strategic opportunities.
  • Identify, evaluate and build business cases for new revenue opportunities beyond traditional subscriptions.
  • Preferred Background
  • 4 to 8 years of experience across subscriptions, product, growth, strategy within digital consumer businesses.
  • Experience in industries such digital media, consumer tech, gaming, fantasy sports, telecom, e-commerce or consulting with a strong digital focus.
  • Strong commercial acumen, with experience using data and market insights to shape strategy and drive revenue growth.
  • Proven ability to work cross functionally with Product, Growth, Marketing, Analytics teams to deliver strategic initiatives.
  • Experience developing business cases, evaluating new growth opportunities and influencing senior stakeholders.
  • Passion for sports and a strong understanding of evolving digital consumer behaviour would be an advantage.
  • 1 - Subscription Strategy
  • a) Digital

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