Manager, Product

Role overview

Product strategy and delivery

• Manage product-line and solution development to meet approved corporate revenue, volume, mail-preparation, and net-contribution objectives.
• Review initiatives from other functions for product and operational impacts, incorporating approved changes into product plans.
• Monitor marketing, product, solution, and pricing strategy implementation; diagnose shortfalls and recommend corrective action.
• Identify market opportunities and threats and develop product strategies that inform corporate strategy.
• Develop integrated plans and coordinate implementation across corporate functions.

Pricing, forecasts, and management

• Evaluate operational, financial, political, labour, social, and legal variables to make pricing recommendations.
• Coordinate product-line sales targets, revenue and volume forecasts, and input from Rate Planning, Sales, and operating functions.
• Act as principal contact for manufacturers and national customer associations within a product or solution line.
• Plan and control budgets for product or solution manufacture and purchase.
• Support future Marketing management development through succession planning and training.

Qualifications

• Completed post-secondary education is required; a related field such as Marketing or Business Administration is preferred.
• Requires three to five years of relevant functional experience and at least two years in a supervisory capacity.
• Requires proficient computer skills, Microsoft Office competence, leadership and team-building experience, sound analytical and decision-making skills, problem solving, and strong organization.
• Requires strong interpersonal, relationship-building, oral, and written communication skills.
• English is an essential language requirement.

Assets

• Customer data strategy, customer data management, or Customer 360 experience is considered an asset.
• Data governance, stewardship, data quality, identity resolution, master data management, customer data roadmaps, and AI-readiness experience are considered assets.
• Experience with customer data capabilities, CRM, analytics, personalization, automation, enterprise integration, data modeling, or unified customer profiles is considered an asset.
• Salesforce Sales Cloud, Marketing Cloud, Service Cloud, Data360/Data Cloud, CRM Analytics, and Marketing Cloud Intelligence knowledge is considered an asset.

Values and workplace information