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Manager, Marketing Analytics & Planning, Firehouse Subs Canada

Firehouse Subs
Toronto, CAN
Full-time
Onsite
$105,000–$125,000
Discovered 2 weeks ago
Marketing analyticsSales analysisBusiness performance analysisSales planningSales forecastingMarketing strategy

Full Job Posting

About RBI

Restaurant Brands International owns TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS.

RBI describes itself as a global quick-service restaurant company with more than 32,000 restaurants in over 120 countries and territories.

Role overview

Lead marketing analytics for Firehouse Subs Canada and help drive its marketing vision and strategy.

Adapt the marketing calendar for Canada across Sales Planning and Digital functions, and recommend tactics to grow sales across channels.

Oversee performance in Canada's sub and sandwich category to support profitable system-wide growth.

Workplace

  • This role is based in the Toronto, Ontario office and requires working onsite five days per week.

Responsibilities

  • Turn data and analysis into actionable insights for complex problems and corporate strategy.
  • Identify local restaurant-performance opportunities and develop marketing strategies to grow traffic and sales.
  • Conduct sales planning and marketing analytics and contribute to forecasts.
  • Use Canadian research and market trends to optimize product launches.
  • Work across Insights, Marketing Analytics, Operations, and Advertising to optimize product offerings and the marketing calendar.
  • Manage Canadian research priorities and budget and validate the calendar with Canadian guests.
  • Advise franchisees on calendar and sales-planning initiatives.
  • Monitor market trends and competitors to identify opportunities and risks.

Qualifications

  • 4+ years of marketing experience, including a strong background in analytics, sales analysis, and business performance.
  • Bachelor’s degree in Business Administration, Marketing, or a related field.
  • Demonstrated sales-planning, forecasting, and analytics experience.
  • Analytical and creative problem-solving ability; can translate data into actionable insights.
  • Strong project management, organization, attention to detail, communication, collaboration, and influencing skills.
  • Adaptable, resilient, proactive, and results-oriented; able to manage competing priorities in a fast-paced environment.
  • Experience with AI and automation tools is preferred.

Compensation

  • Base salary range is CAD $105,000–$125,000; no pay cadence is stated.
  • The position is not eligible for the company's annual discretionary bonus plan.

Posting details

The posting is for an upcoming vacancy.

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