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Lead Generation Associate

wego
Riyadh, KSA
Mid-Senior
Onsite
Discovered 4 weeks ago
B2B lead generationOutbound campaign executionCold email outreachCold callingLinkedIn outreachLinkedIn InMail

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About Wego and WegoPro

Wego creates travel products and supports people planning and booking flights, hotels, and trips.

WegoPro is a corporate travel and expense management platform for booking flights and hotels, managing travel spend, and controlling expenses.

Role overview

The role runs outbound prospecting for the Saudi market and turns target accounts into qualified meetings for the Riyadh sales team.

This is WegoPro’s first dedicated lead generation hire for Saudi Arabia, working closely with the sales team in Riyadh.

Responsibilities

  • Build a consistent Saudi B2B lead pipeline and meet monthly, quarterly, and annual qualified-meeting and pipeline targets.
  • Run outbound campaigns through cold email, calling, and LinkedIn; follow up and build rapport with prospects.
  • Refine targeting and messaging based on sales-team conversion feedback; localize outreach with marketing and content teams.
  • Stay current on WegoPro’s product to answer prospect questions.
  • Partner with Riyadh sales on target accounts, prospecting, and qualified meeting bookings.
  • Develop knowledge of the Saudi market, competitors, and WegoPro’s target buyer profile.

Requirements

  • Bachelor’s degree in Business Management, Marketing, or a related field.
  • 2–3 years of B2B lead generation and outbound campaign experience, including cold email, calling, and LinkedIn outreach.
  • Excellent written and verbal communication in both English and Arabic.
  • Strong interpersonal and organizational skills, with a metrics-driven and analytical approach.
  • Passion and motivation to work in a fast-paced startup environment; desire to learn and join an experienced team.

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