Junior Analyst
Full Job Posting
About We Are Social
We are a global socially-led creative agency with unrivaled social media and influencer marketing expertise.
With 1,300 people in 19 offices spanning four continents, we deliver a global perspective to our clients in a time when social media is shaping culture.
We make ideas worth talking about. We understand social behaviours within online communities, cultures and subcultures. We help our clients reach the right people in a strategic, relevant and effective way.
We Are Social is an equal opportunity employer. We value diversity of thought and experience.
Interested?
Please apply by sending your CV as well as a cover letter. Within your cover letter we’d love to hear about a favourite film of yours and why it resonates with you, along with what excites you about this role and why you’re eager to join We Are Social!
Qualifications
- Up to 2 years in research, analytics, social, media or insights. Graduates with relevant internships or project work are welcome.
- Attention to detail that holds under deadline.
- Real comfort in spreadsheets: pivot tables, lookups and cleaning up messy exports.
- You use AI tools well and know when not to trust them.
- Clear written and spoken English. You can sum up a week of conversation in two sentences.
- You run your own time across overlapping deadlines without being chased.
- The confidence to deal with a client directly: ask the question, confirm the brief, push back politely.
- A genuine interest in film and internet culture. You can tell a trailer that's landing from one that's being memed.
- Hands-on time with a social listening tool (Brandwatch, Talkwalker, Meltwater or similar).
- Experience with Google Trends or other search data.
- A second language.
- Why this role
- You'll work directly with a global film studio's marketing team from your first week.
- You'll build a specialism in entertainment analytics that few analysts build this early.
- You'll sit inside We Are Social's Research & Insights team in Sydney, with training on industry tools and a global network of analysts to learn from.
Preferred Qualifications
- Bonus
Responsibilities
- Weekly campaign reporting
- Track search interest for each film against comparable titles every Monday and Thursday, and match the spikes to the paid media plan.
- Report on the studio's Australian owned channels (Instagram, TikTok, Facebook, YouTube): which posts drove engagement and what the comments say.
- Run social listening on earned conversation. Group it into themes, rate the sentiment of each and estimate its share.
- Write a key takeaway and two or three actions each week.
- Trailer and cast analysis
- Read audience reaction in the seven days after a trailer drops.
- Analyse how Australians talk about a film's lead cast, so publicity knows who to put forward.
- Campaign beat trackers
- Build timelines of what competitor films did in Australia: trailer drops, premieres, press tours, partnerships, stunts.
- Client liaison
- Work with the studio's local media and digital team in Sydney on media plans, timings and anything that shifts.
- Join calls with the global team. Some land early morning Sydney time, because they're based in the US.
- Raise problems early: a late brief, a missing data feed, a number that doesn't add up.
- Tools
- Talkwalker, Brandwatch, Google Trends, Tableau, ListenFirst and Apify, plus Google Sheets, Slides and AI tools like Claude, ChatGPT and Gemini. You don't need to know any of these on day one. We'll train you.
- Up to 2 years in research, analytics, social, media or insights. Graduates with relevant internships or project work are welcome.
- Attention to detail that holds under deadline.
- Real comfort in spreadsheets: pivot tables, lookups and cleaning up messy exports.
- You use AI tools well and know when not to trust them.
- Clear written and spoken English. You can sum up a week of conversation in two sentences.
- You run your own time across overlapping deadlines without being chased.
- The confidence to deal with a client directly: ask the question, confirm the brief, push back politely.
- A genuine interest in film and internet culture. You can tell a trailer that's landing from one that's being memed.
- Hands-on time with a social listening tool (Brandwatch, Talkwalker, Meltwater or similar).
- Experience with Google Trends or other search data.
- A second language.
- You'll work directly with a global film studio's marketing team from your first week.
- You'll build a specialism in entertainment analytics that few analysts build this early.
- You'll sit inside We Are Social's Research & Insights team in Sydney, with training on industry tools and a global network of analysts to learn from.
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