Head of Affiliates

About This Role

• Remote
• Permanent or Full-time Contractor
• Competitive package

Meta Hire Group is working with a leading Crypto Casino and Sports Betting brand who are looking for a Head of Affiliates to be a part of building the affiliate programme from zero.

Reporting directly to the Founder, you will have total autonomy over deal frameworks, team hiring, and strategy. It’s a role for someone who already knows what a market-leading programme looks like and simply wants the environment to build it properly.

Responsibilities

• Building the affiliate programme from zero, deal framework, CPA benchmarks, platform, tracking, reporting, and partner pipeline operational before the first Affiliate Manager joins.
• Personally owning the top 10–15 partner relationships, sourcing, negotiating, activating, and growing the most commercially significant affiliates on the programme.
• Setting the commercial and channel strategy defining where to play, how to structure deals, and how to make the programme every serious affiliate wants to be on.
• Hiring and leading the affiliate team: Affiliate Manager and Strategy & Ops Manager in Phase 1, with headcount added only when the programme proves it needs it.
• Owning the numbers: Active users and revenue targets, tracked weekly, with full accountability for hitting them.
• Building the brand: conferences, community presence, and a reputation for fast payments and real data; making the brand known in the affiliate world for the right reasons.

Requirements

• 5+ years in affiliate or partnerships at a gaming or crypto operator, operator-side only, not agency or network.
• Has owned a revenue or acquisition target and is personally accountable for hitting it.
• Has structured and negotiated CPA, rev share, and hybrid deals independently, not just executed within someone else's framework.
• Has hired and led a team, this is a people leader role from day one.
• Understands multiple affiliate channels and can model a deal before signing it.
• Industry presence, attends the major conferences and has a partner network they can activate from week one.

About Meta Hire Group Born in UAE Operating Globally. MetaHire Group is a specialist recruitment consultancy positioned at the high-velocity intersection of emerging technology, global gaming, and digital performance. With over a decade of elite expertise, we partner with visionary founders to architect the high-performance leadership teams defining the new economy.