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Gym & Wellness Director

Earth HotelsRiyadh, KSA3 weeks agoDirector
Directorfulltime

Skills

DirectorGymWellness
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Via LinkedIn·

About This Role

Overview

  • The Gym & Wellness Director will lead the development and operation of Earth Riyadh’s wellness offering, creating a space that goes beyond fitness to become part of everyday life.
  • This role oversees the full wellness ecosystem, including gym operations, classes, recovery facilities, memberships, and revenue streams.
  • From pre-opening through ongoing operations, the Director will be responsible for building a commercially strong and culturally relevant concept aligned with Earth Hotels’ identity.
  • It requires a balance of operational discipline and creative thinking, with a strong understanding of financials and experience in building or managing fitness or wellness concepts, alongside the ability to drive both performance and engagement.
  • What on Earth Will You Do?
  • Lead the development and pre-opening setup of the gym and wellness facilities, including studios and recovery areas.
  • Define and implement the overall wellness concept in alignment with Earth Hotels’ brand.
  • Develop and manage membership models, pricing strategies, and packages.
  • Build and oversee the department’s budget, P&L, and financial forecasting.
  • Identify and drive additional revenue streams, including personal training, classes, partnerships, retail, and events.
  • Design and implement a dynamic class schedule and wellness programming.
  • Establish partnerships with trainers, instructors, and wellness practitioners.
  • Recruit, train, and lead the wellness team, ensuring high performance and strong team culture.
  • Set and maintain service standards that align with Earth Hotels’ values and guest experience expectations.
  • Monitor performance metrics, utilisation, and member engagement, and take action to optimise results.
  • Ensure seamless integration of wellness into the overall guest journey in collaboration with other departments.
  • Create a strong local community through memberships and activations.
  • Oversee day-to-day operations of the gym and wellness facilities.
  • Ensure compliance with health, safety, and regulatory requirements.
  • Work closely with Founders, Operations, and property teams to ensure alignment and execution.
  • Support sustainability initiatives and responsible operational practices.

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