GTM Strategy & Analytics Manager
Key Skills for This Role
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What You'll Do:
Revenue Forecasting: Own and refine the company's strategic revenue forecast — integrating pipeline, conversion, and productivity metrics to deliver accurate, actionable insights for leadership.
Financial & GTM Modeling: Build dynamic models to support capacity, coverage, productivity, quota setting, and long-range revenue planning.
Strategic Finance Partnership: Collaborate with Finance on headcount, bookings, and investment planning to align GTM and financial strategies. Navigate the inherent tension between Finance's data-driven conservatism and Sales' qualitative judgment — and help leadership land on a number they can commit to.
Forecast Inspection & Analysis: Lead forecast and pipeline deep-dives to assess health, risk, and upside scenarios.
Executive Insights & Scenario Analysis: Deliver executive-ready analyses and reviews that drive investment and resource allocation decisions. This means a point of view, not just a chart.
Performance Visibility: Build and maintain dashboards that track revenue, productivity, and pipeline performance against strategic goals.
Data Infrastructure & Systems: Partner with GTM Systems and RevOps teams to enhance data accuracy and leverage Salesforce CRM Analytics (Tableau CRM) and other BI tools for scalable analytics.
What You'll Bring
8+ years of experience in Sales Operations, GTM Strategy, Revenue Operations, or Strategic Finance, ideally within a SaaS or high-growth tech environment.
Proven ownership of GTM planning cycles: you've personally run or co-owned quota-setting, capacity modeling, and headcount planning, not just supported someone who did.
Advanced analytical and financial modeling skills: strong command of revenue forecasting, scenario modeling, and financial planning.
GTM and financial metrics fluency: pipeline coverage, bookings, ARR growth, rep productivity, attainment, conversion rates. You don't just pull these — you have a point of view on what they mean.
Ability to align Finance and Sales around a shared number, translate competing stakeholder priorities into a recommendation leadership can act on, and influence without authority.
Experience with Salesforce CRM as an analytics and reporting tool; familiarity with Salesforce CRM Analytics (Tableau CRM), Looker, Power BI, or Tableau is a plus.
High attention to detail, intellectual curiosity, and the ability to operate independently in a fast-moving, often ambiguous environment.
Responsibilities
- Revenue Forecasting: Own and refine the company's strategic revenue forecast — integrating pipeline, conversion, and productivity metrics to deliver accurate, actionable insights for leadership.
- Financial & GTM Modeling: Build dynamic models to support capacity, coverage, productivity, quota setting, and long-range revenue planning.
- Strategic Finance Partnership: Collaborate with Finance on headcount, bookings, and investment planning to align GTM and financial strategies. Navigate the inherent tension between Finance's data-driven conservatism and Sales' qualitative judgment — and help leadership land on a number they can commit to.
- Forecast Inspection & Analysis: Lead forecast and pipeline deep-dives to assess health, risk, and upside scenarios.
- Executive Insights & Scenario Analysis: Deliver executive-ready analyses and reviews that drive investment and resource allocation decisions. This means a point of view, not just a chart.
- Performance Visibility: Build and maintain dashboards that track revenue, productivity, and pipeline performance against strategic goals.
- Data Infrastructure & Systems: Partner with GTM Systems and RevOps teams to enhance data accuracy and leverage Salesforce CRM Analytics (Tableau CRM) and other BI tools for scalable analytics.
About AppZen
AppZen is a privately held finance-software company providing agentic AI for accounts payable, expenses, cards, and spend.
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