Growth Marketing Lead
Role Overview
Join a performance marketing and creative intelligence team to help clients grow through effective paid advertising. This client-facing role combines strategic media leadership, creative collaboration, and hands-on optimization across major advertising platforms.
Key Skills for This Role
Full Job Posting
About the Role
Join a performance marketing and creative intelligence team to help clients grow through effective paid advertising. This client-facing role combines strategic media leadership, creative collaboration, and hands-on optimization across major advertising platforms.
What You'll Do
Manage and scale annual media budgets across Meta, TikTok, and Google, with a focus on efficient spend.
Lead client relationships through regular meetings, strategy sessions, and quarterly business reviews.
Build growth strategies that connect creative performance with paid media programs.
Translate campaign and creative data into clear recommendations for clients, creatives, and media buyers.
Improve media efficiency through funnel strategy, signal quality, offer testing, and measurement.
Collaborate with creative and media teams to develop content and scale successful campaigns.
What We're Looking For
Four to eight years of paid media experience, ideally in an agency or consumer app environment.
Deep expertise in Meta advertising and experience managing campaigns across Meta, TikTok, and Google.
A track record managing and optimizing accounts with seven-figure or larger annual media budgets.
Strong analytical, presentation, and client communication skills, including experience presenting to stakeholders and leading quarterly business reviews.
Experience connecting creative performance to media strategy and optimizing beyond standard dashboard metrics.
Knowledge of mobile advertising measurement, including SKAN, AEM, and mobile measurement partners, is beneficial.
Compensation & Benefits
Base salary: $130,000 to $175,000 annually. Visa sponsorship is not available.
Location
- On-site in New York, New York.
Qualifications
- Four to eight years of paid media experience, ideally in an agency or consumer app environment.
- Deep expertise in Meta advertising and experience managing campaigns across Meta, TikTok, and Google.
- A track record managing and optimizing accounts with seven-figure or larger annual media budgets.
- Strong analytical, presentation, and client communication skills, including experience presenting to stakeholders and leading quarterly business reviews.
- Experience connecting creative performance to media strategy and optimizing beyond standard dashboard metrics.
- Knowledge of mobile advertising measurement, including SKAN, AEM, and mobile measurement partners, is beneficial.
- Compensation & Benefits
- Base salary: $130,000 to $175,000 annually. Visa sponsorship is not available.
- Location
- On-site in New York, New York.
Responsibilities
- Manage and scale annual media budgets across Meta, TikTok, and Google, with a focus on efficient spend.
- Lead client relationships through regular meetings, strategy sessions, and quarterly business reviews.
- Build growth strategies that connect creative performance with paid media programs.
- Translate campaign and creative data into clear recommendations for clients, creatives, and media buyers.
- Improve media efficiency through funnel strategy, signal quality, offer testing, and measurement.
- Collaborate with creative and media teams to develop content and scale successful campaigns.
- Four to eight years of paid media experience, ideally in an agency or consumer app environment.
- Deep expertise in Meta advertising and experience managing campaigns across Meta, TikTok, and Google.
- A track record managing and optimizing accounts with seven-figure or larger annual media budgets.
- Strong analytical, presentation, and client communication skills, including experience presenting to stakeholders and leading quarterly business reviews.
- Experience connecting creative performance to media strategy and optimizing beyond standard dashboard metrics.
- Knowledge of mobile advertising measurement, including SKAN, AEM, and mobile measurement partners, is beneficial.
- Base salary: $130,000 to $175,000 annually. Visa sponsorship is not available.
- On-site in New York, New York.
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