Ford & CDJR General Sales Manager
Role Overview
The General Sales Manager will lead all aspects of variable operations across both Ford and CDJR brands. This includes new and used vehicle sales, inventory strategy, pricing, desking, and sales team development.
This role is not for someone who wants to maintain—it’s for someone who wants to build, fix, and grow.
Key Skills for This Role
Full Job Posting
About Us
Veero Ford & Chrysler Dodge Jeep Ram of Morris is a fast-growing, dual-franchise dealership in a high-opportunity rural market. We are building a performance-driven culture focused on execution, accountability, and customer experience.
We are looking for a true operator —a General Sales Manager who can drive results, build a team, and take ownership of the entire sales operation.
Position Overview
The General Sales Manager will lead all aspects of variable operations across both Ford and CDJR brands. This includes new and used vehicle sales, inventory strategy, pricing, desking, and sales team development.
This role is not for someone who wants to maintain—it’s for someone who wants to build, fix, and grow.
Key Responsibilities
- Lead and manage new & used vehicle sales across Ford and CDJR
- Own inventory strategy (ordering, aging, turn, mix, pricing)
- Drive monthly volume and gross objectives
- Desk deals and structure profitable transactions
- Improve lead handling, appointment setting, and closing ratios
- Build and enforce a high-performance sales process
- Recruit, train, and develop sales consultants and managers
- Align sales with F&I for stronger handoff and higher PVR
- Utilize tools like vAuto, CRM (VinSolutions), and digital retailing
- Monitor KPIs daily (appointments, show rates, close rates, grosses)
What We’re Looking For
Proven GSM or strong Sales Manager ready to step up
Experience with Ford, CDJR, or multi-franchise operations (preferred)
Strong desking and deal structuring ability
Data-driven mindset (inventory, pricing, KPIs)
Leadership presence—can hold people accountable and drive performance
Experience with vAuto, CRM tools, and digital lead management
High urgency, high ownership mentality
Ability and willingness to relocate to Morris, MN
Why Join Us
High-impact role with full ownership of sales operations
Dual franchise = significant volume and growth opportunity
Ability to build your own team and processes
Competitive compensation (base + aggressive performance bonus)
Supportive ownership with clear vision and fast decision-making
Rural market advantage – loyal customer base, less competition
Compensation
- $100,000 – $150,000(based on performance)
About Veero Auto Group
Minnesota automotive dealership group selling and servicing Ford, Chrysler, Dodge, Jeep, Ram, and used vehicles.
Visit company websiteJobs and hiring trendsApply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Veero Auto Group
Automotive Service Advisor
Morris, USA
Ford & CDJR General Sales Manager
Morris, USA
Ford & CDJR General Sales Manager
Morris, USA
Ford & CDJR General Sales Manager
Morris, USA
CDJR Phase 3 Certified Technician
Morris, USA
CDJR Phase 3 Certified Technician
Morris, USA
Automotive Sales Consultant / Backup Finance Manager
Morris, USA
Automotive Sales Consultant / Backup Finance Manager
Morris, USA