Field Marketing Coordinator
Role Overview
The Division Marketing Coordinator supports community-level marketing operations by managing marketing requests, digital listings, collateral coordination, and local vendor activity across assigned communities.
This role serves as a primary point of contact for sales team marketing needs and supports the execution of events, signage, photoshoots, virtual tours, community launches, and model home or store setup.
The position collaborates with cross-functional teams to ensure marketing deliverables reflect current pricing, incentives, inventory details, and brand standards.
Duties and Responsibilities (includes but not limited to)
• Serves as the primary point of contact for marketing requests from sales teams; process, track, and coordinate requests through completion.
• Maintains and audits Multiple Listing Service content and website listings for inventory homes, including descriptions, photos, floorplans, and pricing.
• Administers marketing request and content management platforms, including collateral requests, community and listing page revisions, sales office hours, and closures.
• Schedules and coordinates photoshoots, virtual tours, and self-tour experiences with local vendors.
• Coordinates collateral production with cross-functional marketing partners and verify deliverables reflect current pricing, incentives, and brand standards.
• Coaches and advocates for sales teams to leverage organic social content in support of community marketing efforts.
• Implements and executes consumer and real estate agent events, including invitations, giveaways, vendors, catering, setup, onsite execution, and post-event follow-up.
• Verifies marketing invoices as needed and coordinate the purchase and distribution of promotional items such as apparel and drinkware.
• Orders and maintains community and store signage and maintain records of assets, approvals, and vendor communications.
• Supports new model home and store setup, community launches, closeouts, and regular community visits, including vendor coordination, technology and equipment setup or dismantling, supplies management, signage review, model presentation, and store readiness.
Key Skills for This Role
Full Job Posting
Requirements
- Minimum Education and Experience:
- Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent combination of education and experience.
- One (1) or more years of experience in marketing coordination, event planning, digital content coordination, administrative support, or a related field.
- Experience coordinating marketing requests, vendor activity, event logistics, collateral production, or community-level marketing support is preferred.
- Skills and Abilities:
- General understanding of digital content management, listing platforms, marketing collateral production, and local marketing execution processes.
- Ability to manage multiple priorities, track requests, follow established processes, and meet deadlines in a fast-paced environment.
- Strong organizational skills and attention to detail, including the ability to maintain accurate records of assets, approvals, invoices, and vendor communications.
- Effective written and verbal communication skills for coordinating with sales teams, vendors, and cross-functional partners.
- Ability to support event planning, community visits, signage coordination, and store readiness activities with professionalism and follow-through.
- Proficiency with Microsoft Office applications, project tracking tools, and marketing or content management systems.
- Work Conditions:
- Work is performed in a combination of office and field environments.
- Regular travel to assigned communities is required to conduct site visits, support events, coordinate vendors, and evaluate store readiness.
- Occasional evening and weekend availability may be required to support events and community activities.
Benefits
- Hourly Rate: $24.04 - $33.65 per hour. This position is non-exempt and eligible for overtime pay for all hours worked in a workweek over 40.
- M/I Homes offers a comprehensive benefits package, including medical, dental, vision, paid time off and paid holidays, paid parental leave, traditional and Roth 401(k) options, profit sharing plan, employee home purchase plan and more.
- We are committed to attracting, developing, and retaining talent that reflects the customers we serve and the communities where we live and work.
- We are proud to be an EEO/AA employer M/F/D/V. We maintain a drug-free workplace and perform pre-employment substance abuse testing.
- #IND123
Preferred Qualifications
- Experience coordinating marketing requests, vendor activity, event logistics, collateral production, or community-level marketing support is preferred.
About M/I Homes
Public U.S. homebuilder constructing and selling single-family homes for first-time, move-up, and empty-nester buyers.
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