Female Shopify E-commerce Executive

Overview

• Manage and optimize the company's Shopify e-commerce store to maximize online sales and conversions.
• Develop and execute digital marketing strategies focused on increasing revenue, customer acquisition, and return on investment (ROI).
• Drive qualified traffic to the website through SEO, Google Ads, Meta Ads, email marketing, and other digital channels.
• Continuously improve website conversion rates by optimizing landing pages, product pages, navigation, and checkout experience.
• Monitor key e-commerce KPIs including conversion rate, average order value (AOV), cart abandonment, customer acquisition cost (CAC), and return on ad spend (ROAS).
• Plan and execute promotional campaigns, seasonal sales, product launches, and exclusive online offers to increase sales.
• Manage Shopify products, collections, pricing, inventory, promotions, discount codes, and merchandising to improve customer experience and sales performance.
• Implement upselling, cross-selling, product recommendations, and bundling strategies to increase average order value.
• Analyze customer behavior using Google Analytics, Shopify Analytics, Microsoft Clarity, and other reporting tools to identify opportunities for growth.
• Conduct A/B testing and implement data-driven improvements to increase website conversions.
• Optimize product pages with compelling content, SEO, images, and calls-to-action to improve organic traffic and sales.
• Manage and optimize digital advertising campaigns across Google, Meta, and other relevant platforms to generate profitable sales.
• Coordinate email marketing and customer retention campaigns to encourage repeat purchases and customer loyalty.
• Monitor competitor activities, pricing, and market trends, and recommend strategies to maintain a competitive advantage.
• Handle day-to-day B2C e-commerce operations, including website updates, online promotions, product launches, and customer shopping experience.
• Coordinate with customer service, warehouse, and logistics teams to ensure smooth order fulfillment and a high level of customer satisfaction.
• Ensure the Shopify store is fully functional, mobile-friendly, fast, and provides an excellent user experience.
• Generate regular performance reports with actionable insights and recommendations to improve sales and profitability.
• Stay up to date with the latest Shopify features, e-commerce best practices, AI tools, and digital marketing trends to continuously enhance online business performance.
• Perform any other duties assigned by management related to Shopify, digital marketing, and B2C e-commerce operations.
• Pay: AED4,000.00 - AED5,000.00 per month